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San Francisco Campus for Jewish Living · 1 day ago

Director of Sales and Outreach

1 Avalon Dr. San Francisco, CA 94112

Full-time

Onsite

Lead/Staff, Director/Executive

$130K/yr - $150K/yr

5+ years exp

San Francisco Campus for Jewish Living (SFCJL) is a leading senior services organization in Northern California, providing innovative care for older adults. The Director of Sales and Outreach is responsible for designing and implementing sales and marketing strategies to achieve annual sales goals for assisted living and memory care, while promoting the community's positive image and cultivating prospective residents.

Assisted LivingHealth CareHospitalNursing and Residential Care

Responsibilities

Develops and implements the annual marketing plan and budget with set goals and objectives

Budget management includes monitoring of expenditures charge approval establishment of priorities for expenditures and preparation of budget variance analysis

Provides input on marketing strategies including branding positioning promotions advertising public relations events and company website

Partners and closely collaborates with the Campus marketing department to design and produce invitations postcards signage and event materials as appropriate

Identifies and analyzes marketing trends to keep the community up to date with market demands and remain competitive with other RCFEs

Presents and submits monthly data on key metrics related to performance and occupancy reports to ensure the position is effective

Represents and positively promotes the community at public events. Plans and facilitates social and educational events

On behalf of SFCJL identifies and develops relationships with potential referral organizations including senior services agencies and providers community-based organizations synagogues hospitals churches real estate agents etc

Participates in prospective placement tours for professionals and prospects resulting from community outreach efforts

Oversees the sales cycle admission and move-in process including but not limited to educating prospects and their families about Resident Agreement application process and providing tours. Ensures and reviews records for approval of prospective residents including applications all the required licensing forms and financial reports

Tracks progress of prospective residents and maintains the interests of prospectives in CRM. Oversees and maintains accuracy of data in CRM

Oversees and manages the administrative operations and personnel of the Sales Department. Interviews hires supervises trains and provides performance management to Sales staff

Attends and participates in management meetings and other meetings as required

Oversees the staging of the model apartments

Recognizes and reports concerns regarding residents’ physical and psychosocial status to a member of management team

Demonstrates strong working knowledge of and ability to comply with move-in policies procedures and Title 22 regulations

In conjunction with the Administrator stays current on local state and national regulations and policies regarding housing for the elderly (Department of Social Services)

Performs other duties as assigned

Qualification

Marketing strategiesSales managementCRM experienceBudget managementHealthcare experienceEvent planningSocial media proficiencyMicrosoft Office SuiteAdobe Creative SuiteCommunication skillsInterpersonal skillsProblem-solving skillsTeam leadership

Required

Bachelor's degree in marketing Business Administration or equivalent

Minimum five years of marketing and/or sales experience required

Prior sales/or marketing experience in real estate property management public relations and/or senior residential living

Requires 2-3 years of progressive management experience with preference for a similar healthcare environment

Highly proficient phone office equipment and computer skills including Microsoft Office Suite Outlook Teams Adobe Creative Suite DocuSign and database experience

Ability to quickly learn new database software

Additional experience with CRM and social media platforms such as Facebook YouTube Instagram and Twitter

Outstanding communication and interpersonal skills especially listening and responding

Must be able to clearly outline measurable goals for the Sales/Marketing and FR Operations teams

Must be able to maintain a calm professional demeanor in a constantly active office environment maintaining composure and problem-solving capacity under pressure or in emergencies

Work experience in a health care or comparable work environment requiring a high level of compliance with confidentiality regulations and established procedures

Available transportation for networking and attending community collaborative events

Must be able to sit for up to 75% of the workday

Must be able to stand and walk throughout the workday

Must be able to push and pull up to 25 lbs. unassisted

Must be able to bend stoop stretch twist sit and reach

Must have good manual dexterity for typing and operation of office machinery including computers

Requires continuous mental and visual attention

Good visual and auditory acuity