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Brown and Caldwell · 1 day ago

Area Marketing Manager

Portland, OR

Full-time

Onsite

Senior Level, Lead/Staff

$106K/yr - $145K/yr

10+ years exp

Brown and Caldwell is a full-service environmental engineering and construction services firm with a focus on growth and client management. The Northwest Area Marketing Manager will lead marketing efforts, implement growth strategies, and oversee the marketing team to enhance client development and business opportunities.

Construction

Growth Opportunities

Responsibilities

The AMM is responsible for leading and improving execution of the Marketing Career Framework, which defines the marketing processes and expectations, and the goal setting and progression of Marketers within the Area

Growth Areas and Business Development: Partners with area leaders, practice area leaders, business unit leaders, and marketing staff to implement company, area, business unit, and practice growth strategies. Contributes to company marketing process improvements and branding to support efficiency and overall sales program effectiveness. Provides event planning oversight for priority conferences to maximize presence and investment

Sales Reporting: Assesses key metrics at area level, reporting trends and results against goals, including engaging in market area research to support growth. Works closely with leadership to advance prioritization to develop and implement the annual sales and business plan

Marketing Team Development and Workload Management: Provides marketing leadership, direct supervision, and resource prioritization/balancing for area marketing team. Provides goal setting and development opportunities/training and mentorship/coaching for marketers. Mentors staff in use and application of marketing systems

Client Development: Works with Area Growth Leader (AGL), Client Service Managers (CSMs), and Client Service Teams (CSTs) to foster overall client development strategy and assure action plans are created, executed, and updated. Provides general business development support to facilitate CSM/CST client contact, including assembling information packages; working with CSMs to understand and respond to client needs, meetings, and events; connecting CSMs to other clients, experts, and opportunities within the organization; and organizing client workshops and special events

Pursuit Development: Leads sales and marketing process to prioritize and position for pursuits, including pursuit strategy, pre-RFP presentations and SOQs, proposals, etc. Facilitates and provides input to Go/No Go decisions. Partners with area leadership to oversee RFQ/P compliance for all pursuits submitted in the area

Maintenance of Marketing Information: Leads team in updating, creating, and maintaining regularly used marketing collateral information. Uses systems and tools to share best practices and products. Upholds optimum use of tools and systems, including compliance with company processes and information systems. Contributes to/provides training on best practices. Contributes to company marketing process improvements to support efficiency and overall sales program effectiveness

Qualification

Marketing Strategy DevelopmentClient DevelopmentSales ReportingEvent PlanningProficient in Microsoft OfficeTeam LeadershipPersuasive WritingPresentation DevelopmentMultitaskingInDesign ProficiencyInterpersonal SkillsProblem Solving