Destination Madison · 1 week ago
Convention Sales Manager
Madison, WI
Full-time
Hybrid
Entry, Mid Level
$52K/yr - $63K/yr
2+ years expDestination Madison is dedicated to creating economic impact through tourism and seeks a Convention Sales Manager to promote the Madison area as a national destination for large national accounts. The role involves identifying and soliciting accounts, cultivating relationships, and delivering sales proposals to drive interest and close sales in a competitive marketplace.
HospitalityTourism
Responsibilities
Identify, prospect, and solicit accounts within multiple market sectors to qualify them for convention and event business in Madison, particularly at the Monona Terrace Community and Convention Center and the Alliant Energy Center
Cultivate relationships with local community members affiliated with targeted accounts and encourage consideration of Madison for future tradeshows, meetings, conventions, and/or events
Develop and maintain in-depth knowledge of primary meeting, event and lodging facilities within the area
Maintain familiarity with competitive markets, facilities and any other issues that impact the organization’s ability to effectively sell the greater Madison area and its facilities
Create and deliver sales proposals, bid presentations and client tours that showcase relevant facilities, services and area benefits
Maintain Customer Relations Management (CRM) database with current and potential convention, sports and tradeshow client information
Develop and maintain a visible profile at assigned industry events and trade shows
Develop feasible short and long-term plans and strategies for achieving department goals and objectives
Qualification
Required
Associate's degree or higher with 2 years of related experience in B2B sales; or an equivalent combination of education, experience, and training
Proven skills in account management, direct sales, sales presentations in a variety of mediums and trade show exhibiting required
Strong commitment to quality and accuracy with effective organizational and time management skills
Ability to network, establish and maintain effective client and other business relationships
A strong team orientation is critical due to the collaborative culture of Destination Madison and the meeting and convention industry
Motivated to engage in the sales process with an ability to actively sell and strategically manage large high-profile accounts
Strong computer skills. Proficiency with Microsoft Office 365 suite and experience with contact management/sales account management systems
Preferred
Professional experience in hospitality sales, event planning, or similar experience within the industry is preferred
Understanding of associations and the non-profit world is preferred
Benefits
A comprehensive benefits package is offered to all full-time team members.
Company
Destination Madison
At Destination Madison, we are people with a passion. A passion for the amazing community.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Allison Aguilar Bultman
Partnership Development Manager
Ana Cordova
Partnership Engagement Manager
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