Bayer · 13 hours ago
Digital Engagement Lead
Minnesota, United States
Full-time
Onsite
Mid, Senior Level
$83K/yr - $125K/yr
5+ years expBayer is a company committed to solving global challenges in health and agriculture. As a Digital Engagement Lead, you will be responsible for enhancing farmer confidence through digital solutions and fostering integration of these solutions at a local level in West Central Minnesota.
BiotechnologyChemicalHealth CareLife SciencePharmaceutical
Responsibilities
Provide on-farm expertise to assist key customers with the installation and troubleshooting of Bayer’s precision agriculture technologies; manage data collection/mapping challenges; diagnose and resolve connectivity issues (e.g., FieldView Drive); educate growers on Bayer’s Digital Farming Solutions portfolio
Act as a coach to squad members to enhance digital acumen; enable customer acquisition, retention, engagement, and digital revenue through solution selling via FieldView and New Business Models
Identify transformative farmers, dealers, and retailers for digital trial and testing opportunities
Develop deep expertise on current digital software (FieldView, DMP) and hardware (FieldView Drive); ensure on-farm compatibility and setup
Provide input to Digital and Crop Mission Teams regarding customer needs and features in development
Develop use cases for existing and new features; train squad members on these use cases
Train Field Sales Representatives and dealers on data-driven agronomic decision-making using FieldView
Support key customers with data acquisition and clean-up
Train squad members and dealers on the execution of New Business Models workflow
Qualification
Required
Strong communication skills and the ability to influence and motivate key stakeholders
Position requires driving for the company, possibly under DOT/FMCSA jurisdiction, involving safe hauling of trailers, products, supplies, or equipment
Preferred
Bachelor's degree within an agricultural field preferred
Minimum of 2 years of experience within digital agricultural platforms
Experience working closely with seed/chemical sellers, growers, and sales organizations
5 years of working experience in agriculture and/or digital field
Expertise in digital software (FieldView, DMP), hardware, farm equipment compatibility and setup, data collection, and use of data-driven features such as reports and scripting
Benefits
Health care
Vision
Dental
Retirement
PTO
Sick leave
Company
Bayer
Bayer is a life science company that specializes in the areas of health care and agriculture.
10001+ employees
H1B Sponsorship
Bayer has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (62)
2024 (71)
2023 (76)
2022 (141)
2021 (138)
2020 (117)
Funding
Current Stage
Public CompanyTotal Funding
$9.34BKey Investors
Bank of AmericaBill & Melinda Gates FoundationTemasek Holdings
2025-09-26Post Ipo Debt· $331.5M
2024-12-06Post Ipo Debt· $5.29B
2022-11-08Grant· $12M
Leadership Team
Wolfgang Nickl
Member of the Board of Management of Bayer AG and CFO
Abi Abitorabi
VP, CGT Platform Implementation Lead
Recent News
2026-01-09
Company data provided by crunchbase