ACL Digital ยท 1 day ago
Event Marketing Specialist
Madison, WI
Full-time
Onsite
New Grad, Entry Level
$27/hr - $28/hrACL Digital is focused on executing strategic marketing and communications projects, as well as high-impact company events. The Event Marketing Specialist plays a key role in planning and implementing events that strengthen brand presence and engage with customers and communities.
Business IntelligenceCloud ComputingDevOpsHardwareInformation TechnologyInternet of ThingsMobile AppsRetail TechnologySaaSSoftware
Responsibilities
Supports the development of long- and short-term project plans, setting clear milestones, deadlines, and resource allocations
Uses project management tools to track timelines, manage approvals, and ensure deliverables remain on schedule
Facilitates communication among stakeholders and serves as the central coordinator when multiple resources or departments are involved
Monitors project progress and applies quality control standards to maintain consistency and brand integrity
Partners with account managers to collect post-campaign data, analyze results, and report on performance, insights, and recommendations
Leads the coordination, logistics, and communications for company events that strengthen brand reputation and community connection
Collaborates with internal teams and external vendors to plan and execute event details, including budgets, timelines, venues, signage, and communications
Ensures events align with business goals, company values, and brand standards
Manages end-to-end event logistics, from invitations and volunteer coordination to post-event measurement and reporting
Evaluates event outcomes and return on investment to inform future planning and marketing and communications strategies
Identifies and mitigates potential risks that could impact event quality or brand reputation
Ensures proper use of brand, trademarks, and logos in all communications and event materials
Supports the execution of marketing plans, ensuring tactics align with corporate strategy and customer engagement goals
Collaborates with marketing and communications team members to enhance brand awareness and deliver cohesive, audience-focused experiences
Qualification
Required
Bachelor's Degree in Communications, Marketing, Journalism, or related area
Experience in planning and executing strategic marketing and communications projects
Experience in managing high-impact company events
Ability to manage detailed project timelines and coordinate execution
Experience in using project management tools to track timelines and manage approvals
Strong communication skills to facilitate communication among stakeholders
Ability to monitor project progress and apply quality control standards
Experience in collecting post-campaign data and analyzing results
Experience in coordinating logistics and communications for company events
Ability to collaborate with internal teams and external vendors
Experience in managing end-to-end event logistics
Ability to evaluate event outcomes and return on investment
Ability to identify and mitigate potential risks impacting event quality or brand reputation
Knowledge of proper use of brand, trademarks, and logos in communications and event materials
Ability to support the execution of marketing plans aligning with corporate strategy
Company
ACL Digital
ACL Digital is a design-led digital engineering and transformation firm.
Founded in 1992
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Srikanth Raghavan
Associate Vice President
Recent News
2025-11-28
Precedence Research
2025-11-28
Company data provided by crunchbase