HP · 1 week ago
Marketing Planning, Senior Strategist
Palo Alto, California, United States of America
Full-time
Onsite
Senior Level
$131K/yr - $205K/yr
7+ years expHP is a leading technology company seeking a Senior Marketing Planning Strategist to develop innovative marketing strategies that drive business growth and category leadership. The role involves collaborating with North American Category teams and Worldwide Marketing to create actionable marketing solutions and ensure effective execution of marketing plans.
ComputerConsumer ElectronicsHardwareIT InfrastructureSoftware
Responsibilities
Serve as primary Marketing counterpart to the North American Category teams to develop 4P plans that showcase how Promotional efforts can drive business results
Partner with Worldwide Marketing to incorporate input into Market-level plans, and/or drive perspective on how those plans could better reflect Market priorities. This informs decisions related to how we market, as well as ensuring we have the proper resources (RCOW/OPEX) to deliver to our targets
Work with Global Go-To-Market teams and Marketing Operations teams to allocate budgets based on aligned priorities
Develop in-market strategies that set meaningful and impactful business targets for Marketing and then ensure we have the proper instrumentation to track performance
Lead the extended Promotional team, e.g., Communications and OMNI, to develop holistic 'One Plans,' reflecting how all strategies are coordinated to enable executional excellence
Represent these 'One Plans' to Marketing and Business leaders
Collaborate with the Activation teams to provide in-flight performance insights, adapt strategies as necessary, and deliver post-campaign summaries
Show ingenuity in how we use Alliance funds to drive joint business outcomes
Qualification
Required
A four-year or graduate degree in Marketing, Business Administration, or a related discipline, or equivalent work experience
Typically, 7-10 years of job-related experience, with a preference for candidates with people management experience
Strong analytical skills, allowing you to dive deeply into topics like market size/share, audience segmentation, and marketing attribution
An ability to elevate the discussion, focusing on programs that will drive growth, while developing the narratives that advocate for the role of Marketing
The ability to navigate ambiguity, solve complex problems, and lead change
Benefits
Health insurance
Dental insurance
Vision insurance
Long term/short term disability insurance
Employee assistance program
Flexible spending account
Life insurance
Generous time off policies, including; 4-12 weeks fully paid parental leave based on tenure
11 paid holidays
Additional flexible paid vacation and sick leave
Company
HP is a manufacturer and seller of personal computers, printers, computer hardwares, and business solutions.
10001+ employees
H1B Sponsorship
HP has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (193)
2024 (187)
2023 (190)
2022 (200)
2021 (178)
2020 (183)
Funding
Current Stage
Public CompanyTotal Funding
$5.25BKey Investors
U.S. Department of CommerceBerkshire Hathaway
2025-04-14Post Ipo Debt· $1B
2024-08-27Grant· $50M
2022-04-06Post Ipo Equity· $4.2B
Leadership Team
Alex Paranicas
Senior Director, Corporate Strategy
Andrew Bolwell
Chief Disrupter and Global Head of HP Tech Ventures
Recent News
Company data provided by crunchbase