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Stryker · 6 days ago

Brand Marketing Lead (Hybrid)

Portage, Michigan

Full-time

Hybrid

Mid Level

4+ years exp

Stryker Corporation is a leading medical technology company, and they are seeking a Brand Marketing Lead. This role is responsible for executing brand strategies, conducting market analysis, and managing brand development to drive business results.

BiotechnologyHealth CareLife ScienceMedicalMedical Device

Growth Opportunities

Responsibilities

The Brand Marketing Lead has an advanced level of responsibility and is normally looking to become a specialist within either Education or Brand

This role would generally focus on one of these areas, although the role could be broader and cover many elements of Marketing

Responsibility may be for a specific country (local) or for a whole region (Central)

Provide support to Brand/Education/Marketing managers in the development and sales support of one or more marketing segments

Develop, drive, and have ownership in central and local tactics, actions, and campaigns to drive business results

Perform sales and marketing analysis, has a lead function at trade shows, literature development, online educational platform tools, online courses, presentations, or publicity

Gather internal and external market insights, learning trends, etc., for continuous improvement and to share with stakeholders

May develop and execute education plans, providing sales trainings developing roadmaps,s and driving new product launches

Develop sales tools, customer engagement programs, events, and drive marketing campaign execution (central role)

With support from the manager, allocate and manage the budget in alignment with strategic priorities

May provide direct sales support in the field