Comcast · 2 weeks ago
Product Marketing Manager – Content Select
NY - New York, 55 W 46th St, FL 33 & 34
Full-time
Onsite
Mid, Senior Level
$144K/yr - $216K/yr
6+ years expComcast is a leading media and technology company, and they are seeking a strategic Product Marketing Manager to lead Content Select at Universal Ads. In this role, you will drive the go-to-market strategy for Content Select, collaborating with cross-functional teams to translate complex inventory ecosystems into compelling product value propositions that drive adoption and revenue.
InternetTelecommunicationsTVVideoWeb Hosting
Responsibilities
Lead the Content Select GTM strategy: Define positioning, messaging, and packaging for the Content Select product
Steer Comcast content activation: Partner with internal stakeholders across NBCUniversal, Comcast Media Solutions and more to surface premium content opportunities and craft go-to-market narratives for proprietary supply
Shape international expansion: Support the global rollout of Universal Ads’ content marketplace by localizing messaging, aligning with regional content partners, and identifying differentiators for each market
Collaborate cross-functionally: Work closely with Product, Partnerships, and Sales to translate publisher features and marketplace updates into clear advertiser benefits and launch strategies
Develop insights and proof points: Partner with Analytics and Measurement to uncover performance trends across content verticals and regions, fueling storytelling with data
Represent the voice of the partner and advertiser: Advocate for publisher needs internally and ensure the advertiser experience within Content Select remains intuitive, equitable, and growth-oriented
Qualification
Required
6–10 years of experience in product marketing, partner marketing, or GTM strategy within the CTV, programmatic, or streaming media space
Deep understanding of TV publishers, supply-side platforms, and ad-tech ecosystems, including inventory packaging, yield management, and marketplace dynamics
Experience working with or marketing self-service ad managers (e.g., Google Ads, Meta, MNTN, The Trade Desk, etc.) and translating complex capabilities into advertiser-friendly value
Proven ability to build cross-functional alignment between Product, Partnerships, Sales, and Marketing
Excellent communicator and storyteller—able to turn technical details into compelling narratives
Strategic thinker with operational rigor; comfortable managing multiple workstreams and GTM launches simultaneously
Passion for the evolving landscape of TV and streaming, and for helping democratize access to premium media
Bachelor's Degree
7-10 Years of relevant work experience
Benefits
Commission under the terms of an applicable plan
Bonus
Best-in-class Benefits to eligible employees
Company
Comcast
Comcast is a media and technology company that provides broadband internet, mobile services, and entertainment platforms. It is a sub-organization of SkyShowtime.
10001+ employees
H1B Sponsorship
Comcast has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (705)
2024 (561)
2023 (624)
2022 (750)
2021 (588)
2020 (583)
Funding
Current Stage
Public CompanyTotal Funding
$4.92BKey Investors
California Public Utilities CommissionMassachussetts Broadband InstituteMaine Connectivity Authority
2025-11-13Grant· $3.2M
2024-07-02Grant· $2.69M
2023-04-24Grant· $0.28M
Leadership Team
Neil Smit
President and Chief Executive Officer
Candy Lawson
SVP, Chief Compliance Officer and Senior Deputy General Counsel
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