Recruits Lab · 1 day ago
Regional Marketing Manager
San Diego, CA
Full-time
Hybrid
Mid, Senior Level
3+ years expRecruits Lab is seeking a Regional Marketing Manager to develop and execute local marketing strategies across the US region, focusing on event marketing to enhance brand awareness. This role involves managing offline events and collaborating with various stakeholders to represent the company's identity within the life science community.
Staffing & Recruiting
Responsibilities
Develop local marketing plans to maximize event ROI and raise brand visibility
Design and implement both offline and online event strategies tailored to regional markets
Collaborate with internal teams to develop localized promotional campaigns considering regional regulations and cultural nuances
Partner with digital marketing to promote events via social media, webinars, and newsletters, and analyze engagement metrics to optimize strategies
Manage logistics for trade shows and events, coordinating vendors and carriers to ensure smooth execution
Prepare detailed reports and presentations to communicate insights and recommendations to stakeholders
Conduct market research on customer behavior through surveys, interviews, and focus groups to improve marketing initiatives
Monitor competitor activities and market trends to inform strategic planning
Supervise and mentor the offline event marketing team to foster collaboration and performance
Manage relationships with distributors, collaborators, and partners across the US
Travel up to 30-40% depending on event schedules
Qualification
Required
Master's degree in life science or a related discipline
Minimum 3 years of marketing experience, preferably in biotechnology, pharmaceutical, or healthcare sectors
Passion for the life sciences and pharmaceutical industry with alignment to company values
Excellent written, verbal communication, and presentation skills
Proficient in marketing tools such as Salesforce, Adobe, Canva, Constant Contact, and Microsoft Office (especially Excel and PowerPoint)
Strong leadership capabilities with resilience under stress and an innovative mindset
Analytical, critical thinking, and problem-solving skills
Ability to create strategic vision and execute plans effectively
Strong multitasking and time management skills with the ability to meet deadlines
Project management experience, coordinating multiple global stakeholders
Willingness to travel frequently for marketing events across the US
Preferred
An advanced degree or an MBA is preferred
5+ years of B2B or B2C marketing experience within the biotech or pharmaceutical industry
Fluency in English and Mandarin Chinese preferred
Company
Recruits Lab
Recruits Lab provides on-demand recruiting infrastructure for high-growth startups.
2-10 employees
Funding
Current Stage
Early StageLeadership Team
Darren Nelson 🚀 (We're hiring)
Founder & CEO | Director of Talent Acquisition
Company data provided by crunchbase