SoTalent · 1 day ago
Global Media Director
SoTalent is a multinational organization seeking a senior, strategic Global Media Director to lead their Global Digital Media Centre of Excellence. This influential leadership role focuses on developing media strategy, best practices, and innovation across global markets.
Staffing & Recruiting
Responsibilities
Define and lead the global media strategy with a strong emphasis on digital media
Establish global frameworks for media planning, buying, optimization, and performance measurement
Act as the internal global media and digital expert, providing thought leadership on emerging trends, platforms, and technologies
Build and scale a global media CoE model that enables consistency and excellence across markets
Develop best practices, toolkits, governance models, and scorecards for local media teams
Create and manage a global learning agenda, capturing best practices and sharing insights across regions
Own and lead global relationships with media agencies and major media/ad-tech platforms (e.g. Google, Meta, TikTok)
Ensure markets benefit from innovation, advanced tools, and preferential access to platform capabilities
Define global KPIs and robust measurement frameworks across digital media
Partner with analytics teams to standardize reporting and enable actionable insights
Drive data-led decision-making across SEM, SEO, and broader digital channels
Identify emerging media platforms, AEO strategies, consumer trends, and technology opportunities
Evaluate and pilot new approaches to maintain competitive advantage
Lead, mentor, and develop a high-performing global media team
Oversee CoE budgets and resources to ensure effective deployment and impact
Qualification
Required
Bachelor's degree required
Minimum 15 years' experience in media planning and activation, with deep digital expertise
Proven experience operating at global scale (CPG, global agency, or major digital platform preferred)
Demonstrated success building global frameworks, governance, and capability models
Strong leadership, communication, and stakeholder influence skills at executive level
Deep knowledge of digital media ecosystems, ad-tech, analytics, and measurement
Data-driven, strategic thinker with strong problem-solving and prioritization skills
Preferred
MBA or graduate degree preferred
Benefits
Competitive salary, bonus eligibility, and comprehensive benefits package
Flexible hybrid working model
Strong commitment to sustainability, inclusion, wellbeing, and career development
Relocation support available for eligible candidates
Company
SoTalent
At SoTechTalent, we specialise in connecting forward-thinking tech companies with world-class talent.
Funding
Current Stage
Early StageCompany data provided by crunchbase