CUMULUS MEDIA · 1 day ago
Digital Sales Manager
Columbia, MO
Full-time
Onsite
Senior Level
5+ years expCumulus Media is one of the country’s largest audio companies, currently seeking a Digital Sales Manager to develop and implement effective digital strategies. The role involves supporting a team of local sellers in maximizing digital revenue growth and providing ongoing digital education to improve sales team knowledge.
Broadcast Media
Responsibilities
Responsible for implementing effective digital sales strategies to achieve digital revenue budget
Collaborate with local management to establish digital priorities and expectations for local sales team
Support sales staff by participating in client meetings
Assist in closing strategic, high-priority digital sales agreements
Provide ongoing digital education through coaching and training
Become a subject-matter expert of Company digital marketing/advertising platforms and offerings
Step up as an effective external consultant and internal trainer on CUMULUS’ digital tactics, benefits, and trends
Own the end-to-end local digital operations process to support new business development, effective fulfillment and campaign management, and client renewals
Collaborate daily - maintain high levels of communication both internally with station and corporate teams, as well as externally with clients, vendors, and stakeholders
Manage local digital platforms including websites, apps, streaming audio player, etc. and collaborate with internal and external partners to ensure best-in-class user experience and troubleshoot issues as needed
Analyze existing initiatives and conceptualize new programs or pipelines to advance the digital team
Provide a deep understanding of markets, customers, and competitors to target needs and drive sales
Provide sales teams the training, planning tools, and support to reach established revenue goals
Conduct market research on trends and competitors, as well as regular customer analysis
Other duties and special initiatives as assigned
Qualification
Required
Experience selling and managing digital marketing solutions for local and regional advertisers
Experience with leading digital platforms such as Facebook Business Manager, Google Ads, etc
Experience developing effective digital marketing strategies to accomplish advertiser goals
Solid understanding of the entire business-to-business sales process: pipelines, lead/revenue generation, successful closing processes, cross platform solutions, etc
Excellent presentation skills are required, as are strong verbal and written communication skills with the ability to prioritize and solve client issues successfully
Time management and organizational skills, with high attention to detail
Excellent analytical and problem-solving skills
Must be a team player, with the ability to work cross-functionally with internal teams and external clients equally
Preferred
5 + years of digital sales, marketing, or advertising experience preferred; broadcasting industry exposure a plus
Bachelor's Degree in Business, Marketing or related field is preferred
Benefits
Medical, Dental & Vision Insurance coverage
401K with company match
Paid Vacation, Sick & Holiday time off
Parental leave time off benefits
Life insurance
Disability insurance
Wellness
Employee referral bonus program
Company
CUMULUS MEDIA
Cumulus Media is an audio-first media company delivering premium content to a quarter billion people every month — wherever and whenever they want it.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Sallie Kimbrough
Chief Accounting Officer and SVP, Finance
Greg Frey
VP / Music Partnerships
Recent News
2024-04-20
Globe Newswire
2024-02-27
Company data provided by crunchbase