Gray Media · 2 weeks ago
DIGITAL PROGRAMMATIC MEDIA BUYER - SETUP (REMOTE/USA) - GDM (GRAY MEDIA)
United States
Full-time
Remote
Mid Level
$44K/yr - $60K/yr
3+ years expGray Media is a multimedia company headquartered in Atlanta, Georgia, and they are seeking a Digital Programmatic Media Buyer to assist in digital revenue growth through programmatic buying. The role will involve identifying target audiences, managing large budgets in real-time bidding environments, and providing insights into digital campaign reporting.
BroadcastingCommunitiesDigital MediaJournalismLifestyleMedia and EntertainmentNewsPublishingSportsVideo
Responsibilities
Displays advanced knowledge of DSP platforms and features. TTD experience preferred
Effectively monitor pacing and performance for assigned markets, ensuring campaign KPIs and benchmarks are met within budget requirements
Suggest optimization and budget strategies according to key performance indicators and internal reporting
Constantly monitors and manages programmatic build/revision/QA/Comments queue. While prioritizing Premier clients, expected to help with all stages of queues, including builds when needed
Expected to have minimal errors on basic build setups
Helps team members with troubleshooting and communication
Actively participates in team meetings and Slack conversations
Displays excellent internal and external communication skills and is effective in helping clients and internal stakeholders understand processes and performance
Actively contributes to the development of training documents and new hire trainings for both Ad Ops and Sales teams
Other Duties as assigned
Qualification
Required
3-5 years in buy-side programmatic digital marketing experience, including daily work in a DSP
Excel power user (pivot tables, vlookup, index match, charts, etc)
Experience with Google Analytics, pixel creation and implementation, and Google Tag Manager
Data visualization and first-party data activation experience
Team Player
Thieves in a high-volume, fast-paced environment
Ability to meet multiple deadlines in a deadline-driven environment
Handles change easily
Preferred
TTD experience preferred
Benefits
Comprehensive Medical(Rx), Dental, and Vision Coverage
Health Savings Account with Company contributions
Flexible Spending Account
Employer-paid life and disability benefits
Paid parental leave benefits
Adoption and Surrogacy Benefits
401(k) Plan, including matching and profit-sharing contributions
Employee Assistance Program
Voluntary benefits, including Hospital Indemnity, Critical Illness, Accident Insurance, and supplemental life insurance coverage
Paid Time Off, including Relocation PTO
Focus on Caring
Company
Gray Media
Gray Media is a broadcast company that owns and operates television stations in 31 markets across the country.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$2.4B2025-12-08Post Ipo Debt· $250M
2025-07-08Post Ipo Debt· $900M
2024-05-23Post Ipo Debt· $1.25B
Leadership Team
Alan Gould
Vice President of Investor Relations
James Finch
VP Of News Services
Recent News
GlobeNewswire
2026-01-07
2025-12-24
Houston Chronicle
2025-12-19
Company data provided by crunchbase