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VaynerMedia · 1 month ago

Manager, Media - Video Investment (TV 3.0)

New York, NY

Full-time

Hybrid

Mid Level

$80K/yr - $110K/yr

3+ years exp

VaynerMedia is a contemporary global creative and media agency specializing in delivering impactful business results for clients. The Manager, Media - Video Investment (TV 3.0) will manage day-to-day stewardship of client campaigns, focusing on Linear TV and programmatic CTV/OTT investments, while ensuring effective negotiation and execution of media buys.

ConsultingSocial Media

Responsibilities

Planning: support the team's annual quarterly and ad hoc client planning plus thought leadership exercises on modern video for modern living rooms

Tactical Buying & Negotiation: help lead the execution of Linear TV and CTV buys. You will help negotiate rates/CPMs, secure inventory, access ad tech/data/platforms, and manage insertion orders (IOs) across broadcast, cable, and streaming partners

Campaign Stewardship: actively monitor live campaigns. This includes tracking pacing, managing under-delivery, negotiating ADUs (Audience Deficiency Units), and ensuring all spots run as planned. Assist in post-buy development

Linear Mastery (~50%): Manage the nuts and bolts of linear TV buying & planning, including stewardship of Upfront allocations and executing Scatter buys. You will have a key hand on the keyboard so to speak within Mediaocean and Nielsen NMI

CTV/OTT Mastery (~50%): Assist in setting up and optimizing programmatic streaming video campaigns (PMP/PG, D-IO) within DSPs and managing direct CTV partner deal relationships

Discrepancy Resolution: specific focus on clearing billing discrepancies and handling monthly reconciliations to ensure vendors are paid on time and clients are billed correctly

Reporting & Analysis: Compile weekly or monthly buy reports, post-log analysis, and MSA (Media Stewardship Accounting) data to provide the team with clear visibility into campaign performance against guarantees and or plan goals

Vendor Relations: Maintain day-to-day relationships with sales & marketing representatives from major networks and publishers and platforms (Disney, NBCU, Paramount, Roku, Amazon, Trade Desk, Tubi, etc.), keeping a pulse on product pipelines plus fire-sales and opportunistic inventory

Mentorship: Provide guidance, training and QA support to Senior Media Analysts and Analysts, helping them learn the fundamentals of planning, buying and video media platform management

Qualification

MediaoceanLinear TV buyingCTV/OTT investmentExcelNegotiation SkillsFinancial AcumenAgilityVayner Culture

Required

3-5 years of hands-on media buying and or planning experience

Strong foundation in Linear TV buying

Growing competency in bidable CTV/Digital Video

Expert in traditional TV mechanics (GRPs, CPMs, Dayparts, Posting)

Comfortable navigating the premium digital video landscape (Impressions, Cohorts, VCR, Programmatic, Sponsorships and Full-Funnel measurement tiers)

Solid experience with Mediaocean (Spectra/OX) and Prisma

A hawk-eye for detail regarding budgets, flighting, and billing

Ability to push back on vendors to get better rates, added value, or better slotting for clients

Ability to pivot quickly based on client needs

Embodiment of a 'Honey Empire' attitude—kind, collaborative, and team-oriented

Preferred

Experience with Excel (Pivot tables, VLookups)

Familiarity with DSPs (The Trade Desk, DV360) and or SSPs

Seasonal-oriented client exposure

Benefits

Employer-sponsored 401k with match

Medical, Dental, and vision coverage

Unlimited PTO

Caregiver (Parental) Leave

Health and Wellness benefits

Company

VaynerMedia

Glassdoor3.6

VaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results.

Founded in 2009

New York, New York, USA

1001-5000 employees