Precision Medicine Group · 1 day ago
Senior Manager, Lead Generation
United States
Full-time
Remote
Mid, Senior Level
$122K/yr - $130K/yr
5+ years expPrecision Medicine Group is seeking a strategic, results-oriented Senior Manager, Lead Generation to lead demand generation initiatives that drive qualified meetings with pharma and biotech Ideal Customer Profiles. This role involves overseeing a high-performing team, implementing lead generation programs, and ensuring alignment with marketing objectives to fuel pipeline growth.
BiotechnologyHealth Care
Responsibilities
Lead strategy and execution: Develop and implement lead generation programs aligned with marketing objectives, focusing exclusively on driving SQLs
Differentiate in the market: Incorporate competitive intelligence into outreach sequences to position Precision AQ as a leader and iterate weekly
Design and optimize workflows: Build outbound campaign processes that align with ABM and marketing priorities using available systems and AI
Target with precision: Leverage our single source of truth targeting model and Voice of the Customer capture from Commercial collagues to inform account/person target list building and ownership
Collaborate cross-functionally: Partner with stakeholders to define value propositions, differentiation, and targeting strategies
Drive continuous improvement: Evaluate campaigns regularly, recommending expansion, refinement, or sunset decisions
Create compelling messaging: Craft value propositions that resonate with decision-makers and align with U.S. and global strategies. In this role you will be directly writing campaigns
Maximize event ROI: Own pre- and post-industry conference and events follow-up to convert engagement into qualified opportunities
Ensure smooth handoffs: Deliver detailed lead profiles and insights to Sales and Practice Area teams via standard briefs and use of MS platforms like Teams
Leverage technology: Use Salesforce and HubSpot to track interactions, monitor progress, and maintain data integrity
Report and analyze: Provide actionable insights on performance metrics, trends, and optimization opportunities with weekly, monthly, quarterly readouts
Build and lead a team: Recruit, train, and mentor a high-performing Lead Generation team, fostering growth and accountability in a OKR driven model
Qualification
Required
Bachelor's degree in Business, Marketing, or related field
5+ years in pharmaceutical/biotech marketing, sales or medical affairs, with 2 years manager experience
Strong copywriting skills for outreach and campaign messaging
Expertise in CRM systems (Salesforce, HubSpot) and lead generation best practices
Deep understanding of life sciences services and technology, including AI-driven solutions
Exceptional communication and interpersonal skills
Proven leadership and team development experience
Strong collaboration and influence across cross-functional teams
Ability to manage multiple priorities with minimal oversight
Analytical mindset with a focus on actionable strategies
Results-driven, proactive, and highly organized with a hunter mentality
Preferred
Experience in B2B marketing or agency environments
Familiarity with ABM tools and marketing automation platforms (e.g., HubSpot)
Knowledge of AI applications in life sciences and commercialization strategies
Benefits
Discretionary annual bonus
Health insurance
Retirement savings benefits
Life insurance
Disability benefits
Parental leave
Paid time off for sick leave and vacation
Company
Precision Medicine Group
We founded Precision Medicine Group in 2012 because we believed there was a transformational opportunity to improve the process of bringing new drugs to market.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Mark Clein
Co-Founder & Chief Executive Officer
Matt DeZee
Chief Financial Officer
Company data provided by crunchbase