Apply on Employer Site

24 Seven Talent · 1 week ago

Retail Media & Marketplace Analytics Lead

Los Angeles, CA

Full-time

Hybrid

Senior Level

$120K/yr - $145K/yr

5+ years exp

24 Seven Talent is seeking a Retail Media & Marketplace Analytics Lead to own retail media and marketplace analytics across major platforms such as Amazon, Walmart, and Target. The role involves building decision-ready reporting, diagnosing performance drivers, and defining test-and-learn agendas to enhance profitability across thousands of SKUs.

Human ResourcesRecruiting

Responsibilities

Build and maintain weekly dashboards that track ROAS, TACOS/ACOS, CVR, new-to-brand share of voice, contribution margins, and other key marketplace KPIs by category and SKU

Create SKU/ASIN-level scorecards that connect ad spend, organic rank, PDP health, and inventory to commercial results, clearly flagging where to scale, hold, or pull back

Define guardrail metrics and early warning signals to quickly detect performance issues and drive corrective actions with cross-functional partners

Design and run structured test-and-learn programs, including holdouts, pre/post, and incrementality analyses using tools such as Amazon Marketing Cloud and Walmart Scintilla

Measure the impact of PDP content elements — titles, bullets, A+ content, imagery, video, and variation strategies — on search rank and conversion, and prioritize content updates by ROI

Deliver merchandising and purchase order insights through velocity, seasonality, price elasticity, and attachment analyses to guide assortment and inventory decisions

Own and optimize the marketplace analytics stack, leveraging platforms like Amazon Brand Analytics, Walmart Luminate, Helium 10, Jungle Scout, DataHawk, and BI tools

Partner closely with agencies to harmonize reporting, define SLAs, and ensure consistent, actionable performance metrics across channels

Qualification

Marketplace analyticsAmazon Brand AnalyticsAmazon Marketing CloudBusiness intelligence toolsExcel proficiencyTestLearn frameworksRetail media experienceSQLContent health scoringCommunication skills

Required

5–7+ years in marketplace or retail media analytics, with deep experience in Amazon and exposure to Walmart and Target ecosystems

Proven track record transforming complex marketplace data into clear, actionable recommendations at scale across large SKU counts

Hands-on expertise with Amazon Brand Analytics, Amazon Marketing Cloud, Walmart Luminate/Scintilla, and marketplace research tools such as Helium 10, Jungle Scout, and DataHawk

Advanced proficiency in Excel and business intelligence/reporting platforms

Experience designing and interpreting rigorous tests and incrementality frameworks, and converting findings into practical playbooks

Exceptional communication skills, including the ability to synthesize complex insights into succinct, executive-ready narratives

Bachelor's degree in Analytics, Business, Marketing, or a related quantitative or commercial field