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Walmart Canada · 1 day ago

(USA) Senior Manager, Yield Analytics

Los Angeles, CA

Full-time

Onsite

Senior Level, Lead/Staff, Director/Executive

$132K/yr - $264K/yr

4+ years exp

Walmart Inc. is seeking a Senior Manager to lead their Yield Monetization Analytics team, focusing on optimizing revenue and inventory utilization across all Walmart ad platforms. This role involves leading a team of data scientists, analyzing revenue metrics, and providing actionable recommendations to drive future strategy.

DeliveryRetailShopping

Responsibilities

Lead, mentor, and develop a team of data scientists specializing in yield, revenue, and inventory analytics

Oversee the analysis of revenue metrics (Ad Spend, eCPMs, sell-through rate, budget burn rate) and programmatic performance (bid density, clearing rates, auction floors)

Evaluate pricing and bundling performance, including sales volume, pricing strategy successes, and value-added incentives

Develop and implement frameworks to monitor and optimize ad inventory utilization and monetization

Identify and communicate trends, successes, and areas for improvement in historical ad inventory performance

Advance our yield management capabilities with accurate and granular forecasts to further guide pricing, packaging, sales strategy, operational planning and optimizing our advertising yield

Partner with cross-functional teams (Sales, Product, Engineering) to evaluate product performance and help inform larger strategies and maximize revenue opportunities

Present findings and recommendations to senior leadership, influencing business decisions and strategic direction

Stay current on industry best practices, market trends, and emerging technologies in retail media and programmatic advertising

Build productive and positive relationships across the organization at all levels to drive Yield Strategy & Management’s reputation and influence

Qualification

Data ScienceYield ManagementProgrammatic AdvertisingStatistical ModelingMachine LearningSQLData VisualizationBusiness CommunicationAnalytical SkillsProblem-Solving

Required

Advanced degree in a quantitative field (e.g., Data Science, Statistics, Economics, Mathematics, Computer Science. Engineering, Computational Biology, or related discipline)

4+ years of quantitative or data science working experience

Deep understanding of retail media, programmatic advertising, and digital ad inventory management, with fluency in the language of digital media and online measurement: impressions, CTR, CPMs, STR, Fill rates, unique users, page views, visits, viewability, demo comps, etc

Working knowledge of CRM and AdTech systems required, and experience with Ad Network/Ad Exchange/DSP/SSP preferred

Strong business communication skills, both written and verbal; with ability to communicate / present to Sales teams, also ability to express complex technical topics clearly & easily

Proficiency in common machine learning techniques and forecasting models especially time series forecasting and has strong understanding of probability and statistical models

Proficient in data science programming languages (Python or R), and experience with SQL and relational databases (for example Hive, Big Query) and business intelligence platforms (Tableau, Power BI, etc.)

Strong analytical, problem-solving, and data visualization skills

Familiarity with auction theory, dynamic pricing, and advanced statistical modeling

Preferred

2+ years of online advertising industry working experience preferred with an understanding of advertising KPIs

Benefits

Health benefits include medical, vision and dental coverage.

Financial benefits include 401(k), stock purchase and company-paid life insurance.

Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting.

Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.

Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities.