Equity Residential · 1 day ago
Senior Product Owner, Sales & Customer Experience
Equity Residential is embarking on a transformation journey to enhance its technology capabilities for operational excellence and digital innovation. The Senior Product Owner will manage the lifecycle of applications and platforms, driving strategic innovation and acting as a crucial link between technology and business teams to meet evolving business needs.
Responsibilities
Collaborates, influences and partners with leadership across all Sales, Marketing and Customer Experience focused teams to align business strategy, technology priorities and roadmap, both near and long-term. Serves as hybrid team member, effectively positioned in both IT and with their assigned team(s) as a key technical and business domain team member
Leads the planning and execution of key sales, CRM/relationship management, and B2C multi-channel (web, social, email, and mobile applications) technology replacements, ensuring minimal disruption to business operations. Evaluates and selects solutions that meet the organization's needs and long-term strategic goals
Manage the full lifecycle of key sales, CRM/relationship management, website, and B2C multu-channel customer experience-related system implementations, including data migration, system configuration, testing, and training
Drives the strategic evolution and integration of core operational platforms, including Property Management Systems (PMS), billing systems, and contact center technologies, ensuring seamless workflow distribution and enhanced efficiency across IT and business functions
Facilitates effective collaboration and resource allocation across technical teams to ensure seamless integration and optimal performance of interconnected systems, particularly those supporting centralized back-office operations
Serves as the ultimate single-point-of-contact and/or escalation point to major technology related priorities for the assigned business area(s). Helps to navigate questions or concerns for assigned business area(s) across IT domains (including applications, infrastructure, hardware, etc.) and implements continuous improvements for the applications and end-to-end technology platforms
Delivers on the technology roadmap. Executes on projects. Accountable for project charter, deliverables, and overall project delivery and success and communicate key milestones and metrics to all stakeholders
Drives innovation, stays current on industry trends, and researches and pilots new technologies
Owns the application suite for assigned business areas, key business, and vendor relationships; develops RFPs and negotiates contracts
Has budget accountability fortechnology operating costs and projects (capital and operating) within assigned business area(s)
Serves as a technical expert on important regulations that impact the Product Owner’s assigned business area(s) and that may also relate to broader compliance implications in the multifamily industry or for the company
Manages (either directly or indirectly) the team responsible for delivery of technology capabilities, including project team members and development resources. Oversees project work, ongoing product configurations, and setup. Coordinates support with IT application operations and services teams
Ensures compliance with cybersecurity requirements, manages third-party vendor risk, and adheres to corporate IT standards for projects, governance, architecture, security, and infrastructure
Influences external software vendor features and roadmap. External influencer. Advocate for our needs and build strong relationships with our software partners and vendors to improve performance and generate maximum value
Represents the Company in a professional manner at all times. Consistently maintains a professional courteous attitude when dealing with residents, coworkers and the general public
Performs other duties as necessary
Qualification
Required
Bachelor's degree in related field or equivalent work experience required
8+ years of experience in technology project management or similar IT management roles
5+ years of experience in Program or Product Management, preferably in digital marketing, website development, customer channels or similar, with a focus on leveraging AI capabilities to design new products or services that improve customer journeys and business outcomes
Proven work experience with Agile methodologies and tools, with a demonstrated ability to manage multiple projects and adapt to changing priorities in large, complex organizations
Internal influencer, culture carrier, negotiating, and consulting skills
Excellent communication and collaboration skills, with the ability to create clear and concise documentation
Strong analytical and problem-solving skills and abilities with experience developing innovative solutions and making data-driven decisions
Demonstrated ability to identify, assess, and mitigate risks associated with projects for assigned business area(s) to ensure they remain on track and within scope
Capable people manager with a track record of leading high performing teams and growing individuals
Expert knowledge across a variety of marketing and sales solutions including leading digital experience platforms, sales and marketing enablement technologies for B2C websites, portals, mobile applications, social, marketing automation, relationship management/CRM, web and social analytics platforms
Familiarity with leading website and mobile app development platforms such as Adobe Experience Manager, Salesforce Commerce Cloud, Sitecore, Appian, Ionic, Flutter, etc
Demonstrated results of improved lead generation, customer engagement and revenue leveraging sales with AI-driven and/or marketing automation capabilities
Proven ability to translate complex business needs into technical requirements for core operational systems and effectively prioritize and allocate resources for their development and enhancement
Preferred
Experience in real estate, hospitality, and/or multi-family a plus
Benefits
Medical, dental, vision care and wellness programs
Paid holidays
Annual vacation time
Paid sick leave
New parent benefits
Adoption assistance
Competitive Compensation
401(k) Retirement Savings Plan
Rent Discounts
FSA/HSA
Company-paid life & disability insurance
Paid Community Service Hours
Leadership Development
Tuition Assistance
Company
Equity Residential
Equity Residential (EQR) is a real estate investment trust (REIT).
H1B Sponsorship
Equity Residential has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (4)
2023 (1)
Funding
Current Stage
Public CompanyTotal Funding
unknown1993-08-11IPO
Leadership Team
Recent News
2025-10-24
MarketScreener
2025-09-12
Morningstar.com
2025-09-02
Company data provided by crunchbase