Perpetuals.com Group ยท 1 week ago
VP of Public Relations
Perpetuals.com Group is seeking a Vice President of Public Relations (VP of PR) who will be responsible for shaping and executing the organization's overall public relations strategy. This role involves overseeing all communications to enhance brand reputation, manage crises, and build media relationships while collaborating with executive leadership to align communications with business objectives.
Financial Services
Responsibilities
Develop and implement comprehensive public relations strategies, policies, and initiatives that support organizational goals and promote a favorable public image
Lead media relations efforts, including building and maintaining relationships with journalists, influencers, and key stakeholders to secure positive coverage
Oversee crisis communication planning and response, ensuring swift and effective management of potential reputational risks
Direct the creation and distribution of press releases, speeches, newsletters, and other communication materials
Manage internal communications to foster employee engagement and alignment with company messaging
Monitor media coverage, public sentiment, and industry trends; provide regular reports and insights to senior leadership
Collaborate with marketing, legal, and other departments to ensure consistent branding and messaging across all channels
Develop and manage the PR budget, approving policies and campaigns within sub-functions
Serve as a company spokesperson when needed, handling high-profile interviews and public appearances
Qualification
Required
Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field; advanced degree (e.g., Master's) preferred
10+ years of progressive experience in public relations, with at least 5-8 years in a leadership or managerial role
Proven track record of developing and executing successful PR strategies that drive measurable results, such as increased media coverage or improved brand perception
Established network of media contacts and demonstrated expertise in media relations, crisis management, and strategic communication
Exceptional written and verbal communication skills, with the ability to craft compelling narratives and messages
Strong leadership and team management abilities, with experience overseeing cross-functional teams
Proficiency in digital and social media tools for reputation management and amplification
Excellent analytical skills, with experience in measuring PR impact and reporting on KPIs
Preferred
Experience in technology, finance, or alternative finance sectors is highly desirable
Prior experience working with or for a publicly traded company, including managing investor relations communications, SEC filings disclosures, or earnings announcements
Familiarity with stakeholder engagement, influencer partnerships, and corporate social responsibility initiatives
Ability to thrive in a fast-paced environment and handle sensitive issues with discretion
Benefits
Competitive compensation
Benefits
Opportunities for professional growth
Company
Perpetuals.com Group
Perpetuals.com Group blends regulatory expertise with advanced technology capabilities to facilitate the most efficient movement of assets and capital in the world by leveraging a fully-regulated, institutional grade infrastructure.
Funding
Current Stage
Early StageCompany data provided by crunchbase