Related Management Company · 22 hours ago
Digital Marketing Manager
New York, NY
Full-time
Onsite
Mid Level
$125K/yr - $130K/yr
3+ years expRelated Management Company is a premier owner/operator of real estate, and they are seeking a Digital Marketing Manager to shape the digital presence of their Luxury Rentals portfolio. This role involves developing and executing digital strategies, managing content, and producing marketing collateral to enhance brand awareness and drive qualified leads.
Responsibilities
Execute daily digital campaigns across website, social, and paid channels
Monitor results in Google Analytics and Excel, tracking KPIs and recommending optimizations to agency partners
Support lead generation, reporting, and budget tracking
Collaborate with leadership to share insights through dashboards and performance reports
Oversee content strategy for blog, resident app, and social channels
Partner with Creative and Events teams to bring campaigns, partnerships, and experiences online
Contribute to planning, scheduling, and engagement for social campaigns
Ensure brand voice, tone, and messaging are consistent across platforms
Work closely with Creative Services to design and produce marketing collateral, presentations, and digital assets
Manage creative templates, asset libraries, and brand design standards
Maintain a cohesive and polished brand identity across all creative deliverables
Build and expand skills in Google Analytics, Excel, Photoshop, Illustrator, Premiere, and After Effects
Stay current on digital marketing, social media, and AI-driven content trends
Grow into full ownership of digital marketing execution and content management
Qualification
Required
3–5 years of experience in digital marketing, content marketing, or a related role
Strong organizational and project management skills, with the ability to juggle multiple priorities
Proven experience managing content calendars for social media, blogs, or community platforms
Excellent communication and collaboration skills across cross-functional teams
Quick learner with a growth mindset and eagerness to adopt new tools and platforms
Preferred
Familiarity with CRM platforms (Salesforce, HubSpot, or similar) preferred
Experience in real estate, luxury, or lifestyle industries is a plus
Benefits
Personalized Health Care: Multiple medical, dental, and vision plan options; Employee Assistance Program
Financial Benefits: Competitive salary and incentive packages; matching 401(k); FSAs and HSA; employer-paid life and AD&D insurance; paid leave & disability programs
Social Wellness: 19+ days of PTO; mental health counseling & resources; fertility, surrogacy, and adoption assistance; volunteer days and donation matching
Career Development: Learning & training programs; tuition & certification reimbursement; internal advancement opportunities
Company
Related Management Company
Related Management Company (RMC) is A subsidiary of Related Companies, a leading owner and operator of real estate, managing a $60+ billion portfolio of premier residential and commercial properties across the U.S.
1001-5000 employees
Funding
Current Stage
Late StageCompany data provided by crunchbase