Homebase · 1 day ago
Principal Product Designer, Design Systems (Hybrid)
Homebase is a company dedicated to helping small businesses thrive through innovative solutions. They are seeking a Principal Product Designer to drive the development of design systems that enhance product experiences and support their design team. This role involves end-to-end ownership of design systems, ensuring exceptional quality and integration of AI elements in product design.
Home DecorInternetRetailRetail Technology
Responsibilities
Own the system with laser-focus: Drive end-to-end ownership of our design system, setting uncompromising standards for visual design, interaction patterns, and component quality that scale across products
Champion of Craft: Set the gold standard with work that is pixel-perfect, thoughtfully detailed, and meticulously executed, serving as a benchmark for excellence
Balance scale with unmatched quality: Develop robust governance, tooling, and frameworks to maintain visual consistency and craft standards as the team and product suite grow
Sculpt our AI design ethos: Pioneer the integration of AI design elements across products with finesse and intentionality, making intelligence feel intuitive and distinctly ours
Master platform-specific nuances: Drive exceptional iOS and Android experiences with deep respect for platform conventions and the subtle details that separate good from exceptional
Seamless design-engineering integration: Partner with engineers using code or high-fidelity prototypes to validate decisions and ensure implementation matches your exacting vision
Elevate our collective design acumen: Mentor and guide designers on systems thinking and craft excellence, fostering a culture where quality is non-negotiable
Build the kind of design system other companies look to emulate
Qualification
Required
Proven design systems experience at scale: 10+ years crafting exceptional experiences for complex consumer products, with 4-5+ years specifically building and scaling design systems where quality and velocity coexist
Exceptional visual design mastery: Deep command of typography, spacing, color theory, hierarchy, motion, and interaction design—your portfolio demonstrates relentless attention to craft
Platform precision expert: You understand what makes iOS feel like iOS and Android feel like Android, and you design with deep respect for platform conventions
Scaling expertise: You've successfully grown design systems from supporting small teams to enabling dozens or hundreds of designers across multiple products—you know how to scale craft
AI UX fluency: Proven ability to integrate AI into product experiences with thoughtful, polished execution that feels native, not bolted on
Technical depth: Code or prototype at high fidelity to explore ideas and collaborate effectively with engineering on implementation details
Detail obsessed: You notice the 2-pixel misalignment. You see the inconsistent spacing. You fix it because you can't •not• fix it
Quality champion with proven impact: Track record of measurably raising the craft bar across teams and products through your work, mentorship, and leadership
Preferred
Led design systems at high-growth consumer companies (Stripe, Airbnb, Figma, Spotify, Uber, Shopify, etc.)
Scaled systems supporting 50+ designers across multiple product lines
Background in theming systems, content design at scale, or complex B2B products
Public contributions showcasing exceptional craft (speaking, writing, open source work)
Portfolio demonstrating both systematic thinking and pixel-perfect execution across platforms
Experience, background in, or understanding of front-end technologies (JavaScript, HTML, CSS)
Benefits
Stock options + 401(k) with 4% match
Medical, dental, and vision coverage + FSA options
Flexible PTO + company holidays
Up to 12 weeks of paid parental leave (after 6 months of service)
Life insurance + short/long-term disability coverage
Work From Anywhere Month + meeting-free weeks yearly
Meals provided, commuter benefits, team offsites, and Customer Days
Stock options + TFSA/RRSP with 4% company match
Comprehensive medical, dental, and vision for you and your dependents
Flex time off + company holidays + designated focus periods
Maternity/Parental Leave EI top-up support offered (after 6 months of service)
Meals provided, team offsites, and Customer Days
Company
Homebase
HomeBase is a home improvement and garden retailer.
H1B Sponsorship
Homebase has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2023 (1)
2020 (1)
Funding
Current Stage
Late StageTotal Funding
$122.33M2018-11-22Debt Financing· $122.33M
2018-05-25Acquired
Recent News
2025-10-11
2025-10-11
Company data provided by crunchbase