LHH · 1 day ago
Marketing Analyst
LHH is seeking a data-driven Marketing Analyst with a strong focus on paid media performance analysis. This role will be responsible for monitoring, analyzing, and optimizing paid advertising campaigns across multiple channels to deliver actionable insights that improve ROI and drive business growth.
Human Resources
Responsibilities
Analyze Paid Media Performance: Track and evaluate campaign metrics (CTR, CPC, CPA, ROAS) across platforms such as Google Ads, Meta, LinkedIn, and programmatic networks
Reporting & Dashboards: Develop and maintain dashboards and reports to communicate performance trends, insights, and recommendations to stakeholders
Budget & Forecasting: Monitor spend pacing, assist in budget allocation, and forecast performance outcomes based on historical data
Optimization Recommendations: Identify opportunities for improving targeting, bidding strategies, creative performance, and audience segmentation
Attribution & Measurement: Support multi-touch attribution modeling and ensure accurate tracking through analytics tools and pixels
Collaboration: Work closely with paid media managers, marketing strategists, and data teams to align insights with campaign objectives
Competitive Analysis: Benchmark performance against industry standards and competitors to inform strategy
Qualification
Required
Bachelor's degree in Marketing, Business, Analytics, or related field
3+ years in marketing analytics or paid media analysis
Proficiency in Google Analytics, Google Ads, Meta Ads Manager, and other paid media platforms
Strong Excel/Google Sheets skills
Ability to interpret complex data sets and translate findings into actionable insights
Strong presentation and storytelling skills to convey data-driven recommendations
Preferred
Experience with BI tools (Tableau, Power BI)
Familiarity with SQL or data querying
Company
LHH
At LHH, we believe work should be meaningful, fulfilling, and connected.
Funding
Current Stage
Late StageLeadership Team
Recent News
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2025-05-17
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