Inspira Education · 1 day ago
Head of Online Events
Inspira Education Group is one of the fastest-growing edtech startups in the US, focused on democratizing access to high-quality coaching for students worldwide. They are looking for a Head of Online Events to architect and scale their events strategy, overseeing everything from content development to production and team management.
EducationHigher EducationOffice Administration
Responsibilities
Develop the full content calendar across all our verticals
Brainstorm and test new formats (AMAs, bootcamps, “day in the life,” panel discussions, masterclasses)
Draft compelling hooks, angles, and narratives that maximize registrations and conversions
Collaborate with Sales to develop follow-up strategies that drive consultations and revenue
Develop high-impact script outlines, run-of-show docs, and creative briefs
Serve as the primary webinar host or moderator early on
Build presentation decks with strong aesthetic judgment (visual hierarchy, typography, flow)
Manage all GoToWebinar/Zoom technical logistics, troubleshooting, and QA
Coordinate independently with consultants, tutors, and presenters to gather materials, prepare them, and ensure high-quality delivery
Build all pre-event and post-event emails; collaborate with lifecycle team to improve automated flows
Ensure strong UTM tracking, funnel measurement, and reliable data accuracy
Own event promotion strategy: landing pages, email copy, SMS, social media briefs, and paid support
Experiment with hooks, creative assets, incentives, and timing to increase signups
Drive KPI improvements across all key metrics such as registrations per event, cost per attendee, attendance rate, and revenue attributed
Train high-performing moderators and junior presenters
Know how to evaluate talent, give feedback, and—when necessary—make hard decisions about performance
Build SOPs, templates, automation, and workflows to make events scalable
Use AI tools to improve deck creation, clip editing, graphics, and copywriting workflows
Maintain a strong aesthetic bar—able to distinguish excellent vs mediocre design and copy
Work closely with the social team to repurpose webinar content into TikToks, Reels, YouTube clips
Help research and test offline event opportunities if strategically valuable (e.g., college fairs, MCAT meetups)
Qualification
Required
5–10 years experience in marketing, events, webinars, lifecycle, content, or growth
Proven track record of scaling webinar programs or owned content engines
Experience working in fast-paced growth environments
Comfortable being an IC for the first few months
Aggressive mindset toward scaling volume while improving quality
Can generate fresh ideas for topics, hooks, and formats
Numbers-driven: lives inside dashboards, funnels, and KPI targets
Strong experimentation mindset (A/B tests across everything: timings, creatives, presenters)
Can hire, train, and manage talent
Excellent collaborator across Sales, SEO, Social, Lifecycle, and Ops
High emotional intelligence and strong communication skills
Can recognize and demand high-quality visuals and user experiences
Strong presentation-building ability; understands composition and flow
Deep comfort with webinar platforms (GTW, Zoom, etc.), automations, UTM tracking, and event ops
Ability to troubleshoot tech issues live under pressure
Natural at using AI for design, copy, production, and operational efficiency
Preferred
Education/test-prep/admissions background is a plus but not required
Experience with HubSpot and landing page builders is a bonus
Benefits
100% coverage of health, vision, and dental benefits
Flexible Paid-time Off
Learning and Development Budget
Retirement Savings Plans - 401k with matching
Diversity and inclusion programs that promote employee resource groups like OWN (Outreach Women's Network), AAPI, Rainbow (LGBTQIA+), Gender+, LatinX, Black Excellence, Disability Community, and Veterans