Hard Rock Digital · 1 day ago
Associate - Real Time Engagement
United States
Full-time
Remote
Entry, Mid Level
1+ years expHard Rock Digital is focused on becoming the best online sportsbook, casino, and social gaming company in the world. They are seeking a Real-Time Engagement Associate to drive strategy and execution for in-game and live engagement across the Hard Rock Digital Sportsbook, focusing on customer activity through real-time push notifications and targeted engagement tactics.
Computer Software
Responsibilities
Own all planning and execution for in game and live engagement pushes across key sports
Build frameworks and weekly plans that align pushes to high-liability moments, player markets, and marquee events
Develop and implement A/B testing strategies to optimize messaging, timing, and audience targeting, using Treatment vs. Control methodology to measure incremental impact
Identify high-opportunity moments using data and partner with Trading to push relevant markets that maximize handle and engagement
Continuously analyze push performance (conversion rates, handle uplift, targeting precision) to refine targeting, language, and timing
Monitor campaign performance in real-time and make data-informed adjustments during live events
Work with Product Operations to ensure the app display complements engagement pushes for featured content
Partner with CRM, Data, and Prod Ops to ensure messages are targeted and delivered cleanly through appropriate channels
Coordinate with Trading on liability management and market availability for pushed selections
Own the live push calendar and make real-time decisions during games
Monitor performance dashboards (Amplitude, Streamlit, Braze) and make data-informed calls on what to push and when
Ensure all pushes meet compliance and risk guidelines, including responsible gaming standards
Execute campaigns in Braze with proper naming conventions, audience segmentation, and control group configuration
Develop and maintain standardized reporting on key KPIs for all RTE pushes (conversion rate, handle, uplift %, targeting precision)
Conduct weekly performance reviews to identify top-performing push types and replicate successes across sports and markets
Present campaign insights and strategic recommendations to leadership on a monthly basis
Qualification
Required
1–4 years of experience in sportsbook operations, CRM, trading, customer engagement, or similar roles
Strong understanding of the sports calendar and betting markets (props, player markets, live betting, parlays)
Proven ability to design and execute A/B tests and interpret statistical results to drive optimization
Excellent communication skills and the ability to work cross-functionally with Trading, CRM, Marketing, Product Ops, and BI teams
Ability to work flexible hours, including evenings and weekends, aligned to major sporting events (NFL, NBA, NCAAF, March Madness, etc.)
Comfortable with tools like Amplitude, Power BI, Braze, Snowflake, or other analytics/CRM platforms to inform real-time decisions
Detail-oriented with strong organizational skills to manage multiple campaigns simultaneously
Preferred
Experience with Braze or similar campaign management platforms
Familiarity with responsible gaming regulations and compliance requirements
Passion for sports and sports betting
Benefits
Competitive pay and benefits
Flexible vacation allowance
Flexible work from home or office hours
Startup culture backed by a secure, global brand
Opportunity to build products enjoyed by millions as part of a passionate team
Company
Hard Rock Digital
Hard Rock Digital is building the future of online sports betting and interactive gaming.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
M
Marlon Goldstein
Executive Managing Director & CEO
Earl Mitchell
SVP Predictive Analytics
Recent News
2025-06-21
2025-05-09
Company data provided by crunchbase