ESU - Excellent Sources Unlimited · 3 days ago
Marketing Associate
Englewood Cliffs, NJ
Full-time
Onsite
Entry Level
1+ years expESU - Excellent Sources Unlimited is a leading produce import company specializing in providing families with the best flavors from around the world. The Marketing Associate will be responsible for executing the go-to-market strategy for multiple brands, collaborating with the sales team, and managing brand representation across various channels to maximize revenue growth.
AgricultureFarmingFood and BeverageFruitWholesale
Hiring Manager
Daniel H. Lee
Responsibilities
Build and manage the brand representations across the US market, ensuring best–in-class content accuracy and functionality to maximize onsite conversions and syndication of assets across channels
Partner with the Marketing team and Sales team to execute strategic market-making strategies for new products and in-market initiatives, taking products to market through a fast paced, cross-functional marketing process
Develop and lead the cross-functional go-to-market planning for product refreshes in the U.S. and internationally; ensure on-time roll out with consistent, accurate communication across channels and departments to maximize revenue growth and brand success
Regularly post scheduled content on social media, web, and print platforms
Use data to determine what is and isn’t working; support with performance tracking and equip the team with the data needed to make decisions
Research, analyze, and communicate the target customer and competitive landscape to successfully support the go-to-market process and deliver on strategic brand/product positioning
Ensure consistency of brand in value prop messaging and visual execution of our products across all sales channels, collateral, web content, customer and partner communications
Own the internal toolkit for product knowledge, assets, and resources
Qualification
Required
Produce Industry Sales/Marketing experience - Distributor relationships are critical to ESU success. Ensuring we have the right partner for our brands is just as important as finding the best. A strong candidate will have Sales/Marketing background in creating and developing a portfolio of brands through effective third-party partnerships
Collaboration - Working together in cross-functional groups is a key to success at ESU
Project Management - Work ethic, responsiveness, and results orientation matter in every role at ESU. With everyone driving hard to achieve the company's goals, it is critical to have strong project planning skills and a structured approach to building repeatable and sustainable processes. You are organized, reliable, and love being a part of a broader team making great things happen
Communication - We aim to hire good communicators in every role, but it is an especially critical quality for the person joining our marketing team. This is a connective role with important interfaces across the entire company. You are skilled at structured and complete communication, and you are comfortable articulating what needs to be done when things are ambiguous
Process Improvement - We are increasing in our breadth and depth of our brands and products. Appropriately, we need to do so with greater efficiency while maintaining cohesive product branding, representation and messaging to effectively communicate the value proposition as a company. You are able to identify how processes are built and improved to promote cross-functional integration for successful product launches
1+ years of experience with produce-product marketing or related field in produce in the B2B and B2C space
Strength in earning business relationships, conducting effective business meetings to open new markets
Strength in project management and detail orientation is essential. Fluency in project management tools such as Jira is a plus
Ability to manage multiple tasks at one time through excellent organizational skills and attention to detail
Experience in managing complex product catalogs – fruit and produce industry experience preferred
Strong time management skills and the ability to adhere to deadlines
Ability to work and remain adaptable in a fluid, fast-paced environment
Creative and resourceful
Flexibility with schedule and willingness to work outside normal business hours to collaborate with global partners when needed
Preferred
Social media, Print Media, and public relations knowledge and experience is a plus
Company
ESU - Excellent Sources Unlimited
ESU (Excellent Sources Unlimited) was established in 2010 with a vision to become a leader as an international import company specializing in produce.
11-50 employees
H1B Sponsorship
ESU - Excellent Sources Unlimited has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (2)
Funding
Current Stage
Early StageCompany data provided by crunchbase