TwoTone Creative · 2 weeks ago
Social Media Strategist
Des Moines Metro
Full-time
Onsite
Mid LevelTwoTone Creative is seeking a Social Media Strategist to enhance their marketing efforts. The role involves developing and executing social media strategies, managing content across platforms, and analyzing performance metrics to drive brand awareness.
Digital MarketingGraphic DesignWeb DesignWeb Development
Responsibilities
Marketing strategy participation
Social media strategy/management
Report performance/analytics
Drive brand awareness
Write marketing content
Build and execute social media strategy through competitive and audience research
Create and implement social media marketing plans and editorial calendars
Create, maintain, and optimize company pages within each social media platform
Define most important social media KPIs
Manage and oversee social media content
Measure and track metrics of every social media campaign
Employ the latest social media best practices and technologies
Use social media marketing tools to track engagement
Work with copywriters and designers to ensure content is informative and appealing
Monitor SEO and user engagement and suggest content optimization
Moderate user-generated content and messages appropriately
Communicate and network with industry professionals and influencers via social media
Qualification
Required
Four-year degree in Marketing, Public Relations, Communications, or related field preferred
Proven working experience in social media management
Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, and other social media channels
Demonstrable social networking experience and social analytics tools knowledge
Adequate knowledge of web design, web development, CRO, and SEO
Experience in analyzing analytics reports to gain insight on traffic, demographics, and campaign effectiveness
Positive attitude, detail and customer-oriented with good multitasking and organizational ability
Ability to write clearly, concisely, and with correct grammar
Comfortable working with conservative Christian churches and non-profits
Uses good judgment and works with integrity
Works independently and quickly
Ability to quickly change from one project to another
Adeptness with learning new apps and software
Punctual and dependable
Proactive
Metrics-driven
Preferred
Experience with social media ads (more than just boosting posts)
Knowledge of influencer relationships
Comfortable doing selfie videos for social of yourself
Benefits
Competitive salary with performance-based raises
Custom development plans to help you grow
Clear promotion pathways
PTO that rewards your expertise and dedication
Free snacks and drinks at the office
Optional Work-from-Home Wednesdays
Paid holidays
100% paid maternity and paternity leave
401(k) with 4% company match
Comprehensive health and dental insurance
Transparent leadership so you know what we're striving for, why, and how
Vision and life coverage
Short-term and long-term disability insurance
We love to celebrate: birthdays, team anniversaries, Christmas, and every big win
Signature events like our Annual Murder Mystery Dinner and Vision Day
MacBook laptop and a second monitor are provided
Professional development opportunities (conferences, training)
Company
TwoTone Creative
TwoTone Creative is a branding and design agency .
Founded in 2014
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase