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Electrolit USA · 1 day ago

Director of Category Management

Houston, TX

Full-time

Onsite

Director/Executive

7+ years exp

CAB Enterprises, Inc. is the exclusive distributor of Electrolit in the United States, a leader in premium hydration beverages. The Director of Category Management is responsible for leading category management initiatives to drive growth, profitability, and market share while overseeing a high-performing team and collaborating with various departments to align strategies with business objectives.

FitnessFood and BeverageWholesale

No H1B

Responsibilities

Lead the development and execution of enterprise-level category strategies that drive sustainable growth and align with brand, commercial, and customer objectives

Translate syndicated data, shopper insights, and marketplace dynamics into strategic recommendations that shape portfolio, pricing, and promotional decisions

Partner cross-functionally with Sales, Marketing, and Revenue Growth Management to deliver compelling, insight-based category stories that strengthen retailer partnerships

Influence customer joint business planning, assortment, and merchandising strategies to optimize shelf presence, space allocation, and category profitability

Drive innovation by identifying emerging consumer trends and whitespace opportunities to inform new product and pack strategies

Oversee the development of category scorecards and performance KPIs to measure share, velocity, and trade investment effectiveness

Collaborate with Supply Chain to ensure demand planning, promotional timing, and innovation launches align with category objectives

Build and lead a high-performing team, fostering analytical excellence, commercial acumen, and strategic influence

Represent the category function in senior leadership and customer meetings, articulating insights that shape strategic direction and execution

Stay ahead of evolving shopper and retail trends to maintain category leadership and competitive advantage

Qualification

Category managementSyndicated data toolsStrategic thinkingP&L understandingLeadership skillsProject managementAnalytical skillsBilingual (English/Spanish)Interpersonal skillsCommunication skills

Required

Bachelor's degree in business, Marketing, Economics, Finance, or related field

7–10 years of progressive experience in category management, trade marketing, or shopper insights (CPG or beverage industry preferred)

5+ years of management or team leadership experience

Proven record of influencing retail buyers and driving category growth initiatives

Experience collaborating with senior leadership and managing multiple priorities under tight deadlines

Must be legally authorized to work in the U.S. without sponsorship

Availability to work extended hours or weekends: planning cycles, product launches, or trade events

Ability to travel up to 20–25%, including customer and market visits, trade shows, and business reviews

Prolonged periods of sitting, working on a computer, and conducting virtual or in-person meetings

Occasional standing, walking, bending, or lifting of materials up to 25 pounds (e.g., product samples, display materials)

Ability to travel by air and car for business purposes

Preferred

MBA or relevant advanced degree

Experience in the CPG or beverage industry

Bilingual proficiency in English/Spanish

Company

Electrolit USA

Electrolit is a hydration beverage manufactured by Grupo Pisa, the leading pharmaceutical Company in Latin America, with more than 70 years in the market.

Founded in 2014

Houston, Texas, USA

51-200 employees