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HockeyStack · 7 hours ago

Editorial & Creative Lead

San Francisco, CA

Full-time

Onsite

Mid, Senior Level

$120K/yr - $160K/yr

3+ years exp

HockeyStack is an applied AI company focused on automating sales, marketing, and customer success for B2B companies. They are seeking an Editorial & Creative Lead to drive the lifecycle of their content initiatives, shape the brand story, and influence go-to-market strategies through premium content production.

AnalyticsBusiness IntelligenceData VisualizationSaaSSoftware

Responsibilities

Lead editorial direction, scripting, and creative development for top-tier content with the CRO (commercials, narrative videos, podcasts, AI ads, blog posts, newsletters, case studies)

Build and manage an internal production rhythm: concepts → scripts → drafts → approvals → production → distribution

Work with internal and external creative partners (video, design, audio) to deliver premium-quality assets

Own distribution strategy and execution across LinkedIn, YouTube, newsletter, website, partner channels, and emerging platforms

Build HockeyStack’s Content Distribution OS to maximize reach, retention, and compounding visibility

Translate long-form content into derivative assets: shorts, clips, carousels, threads, blog posts, sales collateral

Manage the editorial calendar and ensure daily/weekly output across multiple channels

Track performance of every piece of content; build a feedback loop for constant improvement

Work closely with CRO, PMM, and Growth to align content with GTM campaigns, launches, announcements, and product narratives

Maintain and continuously evolve HockeyStack’s creative tone: premium, sharp, modern, cinematic

Qualification

Content marketingCreative productionEditorial directionVideo productionSocial media distributionCollaboration with executivesTechnical storytellingSaaS experienceGTM experience