Optimizely · 1 day ago
Senior Sales Development Representative
Optimizely is a company focused on generating pipeline and closing revenue for their Sales organization. They are seeking a Senior Sales Development Representative who will manage a multi-million-dollar book of business and create tailored marketing content for outbound campaigns.
ContentData ManagementMarketingSoftware
Responsibilities
Responsible for managing multi-million-dollar book of business, contributing to 50% of the overall company generated pipeline and 20% of all closed won opportunities for sales
Manage a territory coverage plan of ~100 accounts
Create individualized industry and persona-based marketing content, including but not limited to customized emails, personal videos, and tailored digital experiences for outbound campaigns
Conduct extensive corporate research, including corporate annual and quarterly reports, media coverage, as well as navigate company structure to identify buying committee members within an account and/or divisions in an account
Ability to conduct a value assessment with a prospect (e.g. evaluate a prospect’s current technology stack and position how our solutions can drive business outcomes – e.g. increase conversions, leads, revenue, etc.)
Understand marketing technology ecosystem and understand how technical capabilities fit together to create a winning digital customer experience
Research target account list and determine strategic approach to outbound and book meetings with aforementioned accounts, providing tailored messaging to Optimizely's key personas
Provide weekly pipeline forecasts to manager and regional Sales Vice Presidents on pipeline pacing and production of sales opportunities
Achieve daily call, email, LinkedIn outreach metrics
Partner with local field marketing, Sales and presales teams to create account-based engagement programs
Qualification
Required
Responsible for managing multi-million-dollar book of business, contributing to 50% of the overall company generated pipeline and 20% of all closed won opportunities for sales
Manage a territory coverage plan of ~100 accounts
Create individualized industry and persona-based marketing content, including but not limited to customized emails, personal videos, and tailored digital experiences for outbound campaigns
Conduct extensive corporate research, including corporate annual and quarterly reports, media coverage, as well as navigate company structure to identify buying committee members within an account and/or divisions in an account
Ability to conduct a value assessment with a prospect (e.g. evaluate a prospect's current technology stack and position how our solutions can drive business outcomes – e.g. increase conversions, leads, revenue, etc.)
Understand marketing technology ecosystem and understand how technical capabilities fit together to create a winning digital customer experience
Research target account list and determine strategic approach to outbound and book meetings with aforementioned accounts, providing tailored messaging to Optimizely's key personas
Provide weekly pipeline forecasts to manager and regional Sales Vice Presidents on pipeline pacing and production of sales opportunities
Achieve daily call, email, LinkedIn outreach metrics
Partner with local field marketing, Sales and presales teams to create account-based engagement programs
Accepting Responsibility
Communicating Effectively
Driving for Results
Learning Quickly
Managing Time
Preferred
Bachelor's degree preferred
Company
Optimizely
Optimizely is a digital experience platform for unlocking digital potential, content, commerce, and optimization.
H1B Sponsorship
Optimizely has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2022 (2)
2021 (4)
2020 (5)
Funding
Current Stage
Late StageTotal Funding
$1.35BKey Investors
Golub CapitalGoldman Sachs Growth EquityBridge Bank
2024-12-05Debt Financing· $1.1B
2020-09-03Acquired
2019-06-18Series D· $50M
Leadership Team
Recent News
Andreessen Horowitz
2025-12-29
2025-12-29
Company data provided by crunchbase