Dexter ยท 1 day ago
Digital Marketing Coordinator
Dexter is the premier manufacturer and supplier of various products serving the commercial trailer and RV markets, and they are seeking a Digital Marketing Coordinator to manage and maintain high-quality visual content across digital platforms. The role involves working cross-functionally to optimize digital assets for web and marketing use, ensuring accuracy and alignment with brand standards.
Consumer GoodsManufacturing
Responsibilities
Upload, update, and organize images within Adobe Experience Manager
Apply and maintain metadata for new and existing assets to ensure searchability and consistency
Search and retrieve images from internal databases and digital libraries
Contact vendors to request missing or corrected product images
Coordinate with warehouses to request physical inventory for photography needs
Schedule and manage product photography sessions
Ability to take photography of products as needed
Identify, rename, and catalog images received from photography teams
Edit images as needed, including background removal and basic retouching
Review and verify image accuracy on the Dexter Index and other platforms
Ensure all images meet brand and quality standards before publication
Compile and update multiple reports to track image and asset workflows
Verify data accuracy across reports and resolve discrepancies
Summarize report findings to provide clear project status updates to stakeholders
Use reporting insights to support planning, prioritization, and decision-making
Work closely with marketing, merchandising, and e-commerce teams to support image requests for e-commerce initiatives, product launches, and promotional campaigns
Maintain organized digital asset folders and naming conventions for efficient retrieval and use
Collaborate with external vendors to streamline current and future workflows, ensuring alignment with business initiatives throughout the entire project lifecycle
Qualification
Required
Proficiency in Adobe Experience Manager (AEM) or similar digital asset management systems
Experience with image editing tools such as Adobe Photoshop
Strong organizational skills and attention to detail
Ability to manage multiple projects and deadlines
Proficiency in Excel or other reporting tools for data analysis and visualization
Excellent communication and collaboration skills
Preferred
Trailer industry product knowledge and experience
Benefits
Full benefits package including Health, Dental, Vision, Life, STD, LTD, FSA, HSA
3% profit sharing in our Safe Harbor program
401(k) Plan with company contributions
Opportunities for internal career development and growth
Company
Dexter
Serving the industry for over 65 years, Dexter has earned a reputation as a trusted brand serving the utility trailer, recreational vehicle, marine, heavy-duty, agricultural, and specialty equipment manufacturers and distribution centers.
Funding
Current Stage
Late StageRecent News
Inside INdiana Business
2022-04-16
Company data provided by crunchbase