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LeagueApps · 2 hours ago

Channel Manager - Partnerships & Alliances

New York, New York

Full-time

Onsite

Mid Level

$85K/yr - $135K/yr

3+ years exp

LeagueApps is the operating system for youth and local sports leaders, providing technology and community support. The Channel Manager, Partnerships & Alliances, will focus on transforming strategic partnerships into growth channels through relationship management and sales strategy.

LocalSaaSSmall and Medium BusinessesSoftwareSports

Culture & Values

Responsibilities

Own the pipeline and ARR targets derived from the assigned partner portfolio

Design, implement, and manage structured referral and resale programs, including contracting, commission/incentive structures, and co-selling guidelines

Establish clear, repeatable, and scalable processes for partners to submit leads and opportunities, ensuring seamless handover to the LeagueApps sales team (SDRs/AEs)

Conduct quarterly and annual reviews with top-tier partners (JVA, ABCA, soccer.com) to establish joint revenue goals, enablement plans, and go-to-market strategies

Serve as the primary point of contact for key partner executives and operational staff, ensuring LeagueApps maintains high visibility and alignment with their strategic goals

Collaborate with LeagueApps Marketing to plan and execute co-branded initiatives, webinars, and partner presence at major conventions (e.g., USCC) to generate demand

Develop and deliver comprehensive training and enablement materials, including pitch decks, product overviews, competitive differentiation, and lead qualification criteria for partner staff

Utilize Salesforce and partner tracking tools to accurately forecast partner-influenced and partner-sourced revenue

Report on key performance indicators (KPIs) including Partner-Generated Leads (PGL), Partner-Influenced Pipeline (PIP), and Partner-Attributed ARR

Ensure partners are leveraging any necessary technology (e.g., partner portal, shared CRM views) for efficient communication and data exchange

Qualification

Channel Sales StrategyPartnership ManagementB2B SaaS ExperienceSalesforcePartner Enablement ProgramsExecutive CommunicationRelationship ManagementKPI TrackingEntrepreneurial Mindset