Key Autism Services · 6 hours ago
Marketing and Social Media Specialist
United States
Full-time
Remote
Entry, Mid Level
$70K/yr - $85K/yr
2+ years expKey Autism Services (KAS) offers a collaborative environment focused on delivering high-quality ABA services. The Marketing & Social Media Specialist is responsible for developing and executing content strategies that enhance the KAS brand and support organizational growth while ensuring all content aligns with clinical standards and the company’s mission.
Health CareMedicalPersonal Health
Responsibilities
Develop and maintain a cohesive marketing & content strategy aligned with the company’s mission, values, and long-term brand goals
Establish and protect the brand’s tone, voice, and visual guidelines across all platforms
Plan and manage the editorial calendar for blogs, newsletters, email campaigns, website updates, video content, and social media outlets (LinkedIn, Instagram, Facebook, TikTok, etc.)
Write, edit, and produce compelling content that educates, informs, and engages caregivers, referral sources, clinical staff, and community partners
Create high-quality, compliant content that accurately represents ABA principles and services without making unsubstantiated claims
Oversee multimedia content production (graphics, short videos, brochures, social posts, etc.) to meet overall and state-specific business needs
Ensure all content is accessible, professional, and culturally sensitive
Work directly with clinical leadership to ensure accuracy and ethical alignment with ABA best practices and industry guidelines
Partner with Talent Acquisition and HR to support employer-brand content (career pages, staff spotlights, recruitment campaigns)
Collaborate with operations to develop content that supports admissions, community partnerships, and family engagement
Manage website content updates and collaborate on SEO strategy to improve visibility and search rankings
Oversee social media accounts, maintaining a consistent posting schedule and monitoring engagement trends
Track performance metrics across platforms, analyze content effectiveness, and adjust strategies based on data
Ensure all digital communications meet privacy and compliance standards (e.g., HIPAA)
Ensure all content follows regulatory and ethical guidelines related to healthcare, ABA services, and client privacy
Review and approve content for accuracy, clarity, and consistency before publication
Maintain brand cohesion across departments and locations
Qualification
Required
Bachelor's degree in Marketing, Business, Communications, Journalism, or related field preferred
2-4 years of experience in content creation, marketing, or brand management
Exceptional writing, editing, and storytelling skills
Experience managing content across multiple platforms, including social media, websites, and email
Strong understanding of brand strategy and digital marketing best practices
Ability to translate complex clinical concepts into clear, engaging content
Knowledge of SEO, analytics tools, and basic design principles
Experience using CMS platforms (e.g., WordPress), marketing automation tools (e.g., HubSpot), and design software (e.g., Canva, Adobe Creative Suite)
Preferred
Experience in healthcare, behavioral health, ABA, education, or related fields
Understanding of ABA terminology and industry standards
Company
Key Autism Services
Key Autism Services is providing services to children & adults including program with Autism Spectrum Disorder and other related conditions.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Michael Pelletier
Chief Operating Officer
Don Foster
Chief Talent Officer
Company data provided by crunchbase