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Informa Markets · 2 hours ago

Business Development Manager

Fort Lauderdale, FL

Full-time

Hybrid

Mid, Senior Level

$75K/yr - $85K/yr

5+ years exp

Informa Markets is a global leader in creating platforms for industries, organizing large-scale events and providing online solutions. The Business Development Manager will drive revenue growth for WHX Miami by acquiring new business and enhancing relationships with existing customers, focusing on sales targets and exceptional customer experiences.

Business DevelopmentEvent ManagementEventsProfessional NetworkingTrade Shows

Responsibilities

Revenue Growth: Meet and exceed assigned sales targets for WHX Miami by selling across multiple products and revenue streams

Customer Acquisition & Retention: Focus on both new business development and retention of existing customers to drive sustainable revenue growth

Sales Strategy Execution: Collaborate with leadership to develop and execute a sales strategy, including defining client touchpoints, creating customized sales presentations, and capitalizing on market trends

Market Intelligence: Proactively seek new business opportunities through customer intelligence, industry events, and market analysis

Negotiation & Closing: Skillfully negotiate contracts and agreements, addressing objections to close deals and maximize revenue

Customer Relationships: Build and maintain strong relationships with key customers, ensuring a top-tier experience throughout the sales cycle

Industry Knowledge: Stay updated on industry trends, product developments, and competitive events to ensure relevance in sales pitches and customer interactions

Sales Pipeline Management: Maintain accurate and up-to-date sales pipeline, activity, and customer data within Salesforce to track progress and forecast revenue

Collaboration: Work closely with leadership and cross-functional teams, including marketing, operations, and event management, to ensure customer needs are met and sales goals are achieved

Industry Presence: Represent WHX Miami at trade shows, events, and product presentations, establishing a strong presence in the medical space

Client Engagement: Maintain a consistent schedule of effective client calls and meetings to build and strengthen relationships

Performance Metrics: Success will be measured by:

Making 55–65 calls per day

Achieving 2+ hours of constructive talk time daily

Meeting sales targets and revenue goals

Generating new business leads and opportunities

Travel Requirements: Domestic and international travel may be required to meet customers and attend trade shows, with the majority of work being office-based

Financial Support: Collaborate with the finance team to monitor debt reports and assist with revenue collection activities

Accountability Standards: Demonstrate consistent performance against established metrics while maintaining high-quality customer interactions

Qualification

B2B event salesSales strategy executionNegotiation skillsCRM systemsIndustry knowledgeCustomer relationship managementSpanish speakingOrganizational skillsTeam collaboration

Required

5+ years of sales or business development experience in media, sponsorship, or B2B event sales, ideally in medical or related industry

Strong ability to negotiate effectively, handle objections, and close deals with a consultative, value-based approach

Demonstrated success in managing and closing high-level business in a fast-paced, target-driven environment

Creative and analytical thinker, capable of developing tailored solutions for customers based on their needs and industry trends

Ability to think strategically, manage client relationships, and identify new sales opportunities that drive long-term business growth

Strong organizational skills with the ability to manage multiple priorities and maintain accountability for personal sales targets and team goals

Ability to work autonomously, balancing individual responsibilities with team collaboration

Proficient in MS Office (Word, Excel, PowerPoint) and CRM systems, specifically Salesforce, to manage sales activities, track customer information, and report on performance

Motivated to continuously learn and stay informed about industry trends, products, and developments to remain competitive in the marketplace

A team-oriented mindset with the ability to work closely with cross-functional teams to meet customer needs and contribute to company-wide sales objectives

Willing and able to travel to meet clients, attend industry events, and build business relationships

Preferred

Understanding of event cycles and seasonal business patterns

Experience of growing and developing new markets and products

Industry Expertise: Relevant industry knowledge in healthcare, medical, or related sectors

Spanish speaking ability (a plus but not mandatory)

Benefits

Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active colleague groups and networks promoting a positive, supportive, and collaborative work environment

Broader impact: take up to four days per year to volunteer, with charity match funding available too

Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves

Time out: 15 days PTO rising to 20 after three years and 25 after six years, plus 10 national holidays, a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year

Competitive benefits, including a 401k match, health, vision and dental insurance, parental leave and an ESPP offering company shares at a minimum 15% discount

Strong wellbeing support through EAP assistance, mental health first aiders, free access to a wellness app and more

Recognition for great work, with global awards and kudos programs

As an international company, the chance to collaborate with teams around the world