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Bloomberg · 8 hours ago

Senior Product Manager, Advertising Measurement and Data Science

New York, NY

Full-time

Onsite

Senior Level, Lead/Staff

$150K/yr - $175K/yr

8+ years exp

Bloomberg is a global business leader providing breaking news, expert opinion, and proprietary data. They are seeking a Senior Product Manager to lead the strategy, development, and delivery of advertising measurement and targeting products, focusing on data integrity and performance optimization for clients.

AnalyticsBusiness Information SystemsFinancial ServicesInformation ServicesNews

Comp. & Benefits

H1B Sponsor Likely

Responsibilities

Define the strategy and roadmap for Bloomberg’s advertising measurement, data, and targeting ad products, defining how success is measured, optimized, and communicated across video and display

Develop an understanding of Bloomberg’s ad platforms, ad product ecosystem, audience and signals; recommending new opportunities and products

Lead the design and implementation of scalable, privacy-safe measurement and targeting solutions — including attribution, lift testing, MMM, and identity resolution frameworks

Collaborate with global engineering and data science teams to develop advanced ML-based optimization and targeting capabilities, including modelled audiences and predictive performance insights

Drive innovation in ad reporting by developing API-based, real-time analytics and performance dashboards that improve transparency and advertiser confidence

Partner with legal and compliance teams to ensure all data products adhere to privacy standards (e.g., GDPR, CCPA) and Bloomberg’s internal data governance principles

Work cross-functionally across Bloomberg Media, Sales, and Product to ensure measurement solutions drive meaningful business outcomes and client satisfaction

Monitor and evolve KPIs — including CPA, CPI, ROAS, and engagement metrics — using experimentation frameworks to guide optimization, ensuring that Bloomberg is well positioned to deliver campaign ROI. Collaborate with Data Science and Insights to build scalable measurable on what KPI frameworks

Represent Bloomberg’s thought leadership in the advertising and data measurement space, staying ahead of industry trends such as cookie deprecation, differential privacy, and the rise of clean rooms

Qualification

Advertising measurement methodologiesData-driven decision-makingProduct managementAPIsData pipelinesSQLData analyticsQuantitative field degreeCross-functional collaborationCommunicationLeadership skills

Required

Experienced leader with 8+ years in product management focused on ad tech, data platforms, or measurement/analytics products

Deep understanding of advertising measurement methodologies, including attribution, incrementality, and multi-touch modelling

Technical proficiency in APIs, data pipelines, identity systems, and large-scale data architectures

Proven track record to translate sophisticated data into actionable insights that advise business and product strategy

Strong cross-functional collaborator with experience influencing stakeholders across Engineering, Sales, Marketing, and Legal

Passion for data-driven decision-making and comfort with SQL or data analytics tools

Excellent communication and leadership skills, able to align diverse teams and present clearly to executives and clients alike

Bachelor's or Master's degree or equivalent experience in a quantitative field such as Computer Science, Statistics, Mathematics, or Economics (MBA preferred)

Benefits

Paid holidays

Paid time off

Medical

Dental

Vision

Short and long term disability benefits

401(k) +match

Life insurance

Various wellness programs

Company

Bloomberg

Glassdoor4.1

Bloomberg provides news, data, analytics, and communication services for the global business and financial world.

Founded in 1981

New York, New York, USA

10001+ employees

http://www.bloomberg.com

H1B Sponsorship

Bloomberg has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (496)

2024 (382)

2023 (363)

2022 (426)

2021 (442)

2020 (588)