The Strategy Group Company · 2 weeks ago
Traditional Media Buyer (Broadcast, Cable & Radio)
Alexandria, VA
Full-time
Onsite
New Grad, Entry Level
0+ years expThe Strategy Group Company is a successful political media agency, and they are seeking a highly organized and motivated Traditional Media Buyer to join their planning and placement team. This role involves buying, negotiating, and managing advertising across television, cable, and radio outlets for political and public-affairs clients.
AdvertisingDigital MediaMarketing
Responsibilities
Assist in the planning, negotiation, and placement of television and radio buys across multiple markets
Request and track rates, verify avails, and manage traffic orders with precision and speed
Build professional relationships with station representatives to secure optimal inventory and pricing
Prepare post-buy analyses, performance reports, and spot-check logs to ensure delivery accuracy
Collaborate with the creative and accounting teams to traffic spots and process payments
Support media strategists in market research and audience analysis
Help maintain internal rate cards and schedule databases
Participate in campaign strategy meetings to drive performance and client outcomes
Qualification
Required
0–2+ years of experience in media buying, marketing analytics or quantitative field (agency or broadcast experience preferred)
Strong analytical, organizational, and communication skills
Proficiency with Excel and Google Sheets required
Comfort managing multiple projects simultaneously in a high-stakes environment
Preferred
Agency or broadcast experience preferred
Familiarity with buying software (e.g., STRATA) a plus
Company
The Strategy Group Company
The Strategy Group Company engages in marketing and advertising services.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Benjamin Yoho
Chief Executive Officer
Rex Elsass
Chairman & Founder
Company data provided by crunchbase