TRIP · 2 hours ago
Director of Sales, Club
TRIP is a leading wellness products company focused on mental wellbeing, seeking a hands-on Director of Sales, Club to drive growth in their Club channel business. This role involves developing strategies, managing sales targets, and collaborating cross-functionally to enhance brand presence in major wholesale clubs.
CannabisE-CommerceFood and Beverage
Responsibilities
Develop and implement the Club channel growth strategy, from annual plans to long-term visions
Serve as the primary liaison for buyers and merchant teams, fostering strong partnerships
Identify opportunities for new items, pack formats, and unique Club expansion strategies
Own sales targets, forecasts, and trade investments for the Club channel
Lead discussions on pricing, promotions, and margins with a focus on profitability
Manage line reviews, product launches, and exits with a test-and-learn approach
Collaborate with Marketing, Supply Chain, Operations, and Finance for effective execution
Partner on innovation, packaging, and pallet-ready formats tailored for Club retailers
Address real-time challenges, including supply constraints and customer requests
Qualification
Required
8–12+ years of CPG sales experience, with significant relationships in Costco, Sam's Club, and/or BJ's
Ability to use syndicated data and consumer data to frame commercial & category narratives to win
Demonstrated success in building or scaling a business, brand, or channel, preferably in high-growth CPG environments
Strong understanding of Club retail dynamics, pricing strategies, and operational requirements
Entrepreneurial mindset, comfortable in dynamic environments with limited resources
Strong commercial instincts, financial acumen, and negotiation skills
Benefits
Medical, Dental & Vision Insurance
Paid-Time-Off Program
Mindfulness support with Calm App membership and Employee Advisory Resources
401k
Life Insurance
Sabbatical: Potential for 6-week unpaid sabbatical after 2 years of service
A range of voluntary benefits
Company
TRIP
TRIP is a CBD brand that sells wellness products infused with adaptogens.
Funding
Current Stage
Growth StageTotal Funding
$61.95MKey Investors
Coefficient Capital
2025-11-10Series Unknown· $40M
2022-08-22Series A· $12M
2021-05-17Seed· $4.95M
Recent News
Sourcery
2025-11-21
vcnewsdaily.com
2025-11-14
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