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Bailey Nurseries · 10 hours ago

Mass Merchant Sales Lead (Bailey Nurseries)

Indianapolis, Indiana

Full-time

Hybrid

Mid, Senior Level

$100K/yr - $120K/yr

Bailey Nurseries is a company focused on managing strategic relationships with mass merchant accounts. The Mass Merchant Sales Lead drives sales growth and fosters long-term partnerships while ensuring operational excellence through collaboration with various internal departments and external stakeholders.

Food and Beverage

Responsibilities

Oversee all facets of the mass merchant account, including product assortment, forecasting, order processing, logistics coordination, and quality assurance

Collaborate with Inside Sales to resolve customer service issues and uphold high levels of client satisfaction

Leverage internal and external data analytics to create and implement annual sales strategies, promotional campaigns, and growth initiatives

Act as the key liaison between Bailey Nurseries and merchant partners, ensuring clear and timely communication

Work closely with Planning and Administration, Production, Inventory, and Logistics teams to synchronize crop availability and shipping timelines with customer needs

Partner with brand and marketing teams to enhance brand positioning

Represent the company at national trade shows and vendor events

Oversee EDI and data exchanges between Bailey Nurseries and merchant accounts, ensuring accuracy and timeliness through internal and external data analytics

Generate and present reports, marketing materials, advertising proposals, and markdown strategies

Maintain confidentiality regarding company and customer data, pricing, and proprietary information

Stay current on plant innovations, industry trends, and horticultural developments to support customer education and drive sales

Conduct regular market visits to assess store-level execution, support merchandising, and identify sales opportunities

Join merchant-led market walks to gain insights into regional trends and customer experience

Participate in key meetings, such as national sales meetings and network grower meetings, as assigned

Qualification

Retail account managementData analyticsRetail merchandisingCustomer relationship buildingPresentation skillsCross-functional collaborationMicrosoft Office SuiteCRM platformsCommunication skillsInterpersonal skills