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Indiana University Health · 15 minutes ago

316281 - Brand Manager-System Marketing

950 N Meridian St, Indianapolis, IN, 46204, US

Full-time

Onsite

Senior Level

5+ years exp

Indiana University Health is seeking a Brand Manager for their System Marketing team to support and execute strategic service line marketing strategies. The role involves collaborating with cross-functional teams to develop marketing communications, conduct research, and analyze data to enhance marketing objectives.

EducationHealth CareHospital

Responsibilities

Demonstrates a commitment to IU Health's mission, vision, and values by exhibiting behaviors and delivering results that align with the strategic direction of the organization

Thoroughly analyzes problems and opportunities, and their impact on the business, system marketing in particular

Develops solutions with sound methodologies, guidelines, and system marketing best practices; makes decisions and solve problems within project plan parameters

Exhibits a basic understanding of the organization and how it is structured, the dynamics of the health systems industry at large, and the overall competitive landscape

Collaborates with others to find creative and innovative business solutions

Addresses problems directly and implements objectives effectively

Takes the initiative to proactively resolve issues, address concerns, identify potential risks, and improve overall processes and outcomes

Qualification

Strategic marketingData analysisProject managementHealthcare industry experienceCreative writingCollaborationCommunication skillsCritical thinkingLeadership

Required

Bachelor's Degree Required

5-7 years of relevant experience

Experience with matrix organization and complex work environment

Experience exhibiting professional judgment and diplomacy in handling unexpected problems and frequent interruptions

Preferred

Masters Preferred

Degree in Marketing, Business, Sales, Journalism, or healthcare-related field preferred

Experience in a healthcare related industry preferred

Company

Indiana University Health

Glassdoor3.4

Indiana University Health is an academic medical center and comprehensive healthcare system. It is a sub-organization of Indiana University Bloomington.

Founded in 1997

Indianapolis, Indiana, USA

10001+ employees