CMI Media Group · 2 hours ago
Analyst, Paid Social
Cherry Hill, PA
Full-time
Onsite
Entry Level
$40K/yr - $75K/yr
1+ years expCMI Media Group is a dynamic organization that values social media and teamwork. As the Analyst, Paid Social, you will manage social media efforts, execute strategies, and collaborate with internal teams to enhance client marketing initiatives.
Health Care
Responsibilities
Develop and execute social media strategies for client’s brands
Use existing/strong experience in paid social to activate programs across networks such as Facebook, Twitter, Instagram, etc
Showcase a deep understanding of the client’s brands and disease states, and determine how social media can provide a benefit to their audiences (HCP and DTC)
Work alongside analytics team to determine measurement plans
Leverage and manage social listening tools/projects to develop strategies and analyze competition and audience segments
Maintain content calendar, outlining promotional efforts across all social channels
Work alongside senior team members to educate clients and legal teams on social media
Stay up to date on the use of social media in the pharmaceutical space, specifically keeping a pulse on FDA regulations and processes
Help lead thought leadership efforts related to social media on behalf of CMI
Work alongside client’s creative and PR agencies to adjust messaging based on social analysis
Utilize social analytics tools to analyze content promotion efforts and adjust strategies as needed
Lead and manage the legal review and submission process for social media efforts
Launch ads with no errors (you understand how important the QA process is!)
Create new and innovative ways for clients to engage brands through social media
Continuously research the evolving social media space, staying on top of trends, new networks and shifts in consumer behavior
Qualification
Required
1-3 years of experience in paid social, media, or marketing agency
Experience with paid social media efforts across major platforms (Facebook, Twitter, Instagram, etc.)
Bachelor's Degree or equivalent, preferably in marketing, business or any quantitative or analytical related field
Preferred
Working knowledge of Social Listening tools and data mining is a plus
Agency and Healthcare/Pharmaceutical background a plus
A good sense of humor, team player, and an all-around kind person is a big plus!
Benefits
Competitive benefits package
Company
CMI Media Group
CMI Media Group, a WPP company, is a full-service media agency focused solely on health, wellness, and pharmaceutical marketing.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Dr. Susan Dorfman
Global CEO
Oleg Korenfeld
Chief Technology Officer
Recent News
Startbase
2025-09-19
Company data provided by crunchbase