SCORR Marketing · 5 hours ago
Director of PR & Media
SCORR Marketing is a trusted marketing partner in the life sciences industry, committed to delivering exceptional results. They are seeking a strategic communications leader to lead public relations and trade media efforts in a B2B environment, focusing on building relationships and executing effective media strategies.
AdvertisingMarketing
Responsibilities
Serve as a client-facing strategist
Lead SCORR public relations efforts by developing plans that are standalone or part of an integrated marketing strategy, including communications related to mergers and acquisitions
Foster relationships with editors, advocacy groups, and industry associations
Guide and execute PR pitching and events to enhance subject matter expert (SME) visibility and thought leadership through earned opportunities
Set up and manage press release distribution through the wire, SCORR lists, and client lists; maintain relationships with third-party vendors
Develop PR and media performance reports; measure and leverage KPIs to inform recommendations
Plan and execute press events, interviews, and speaking opportunities, including collaboration with the trade show team to identify opportunities at industry events
Stay current on AP Style, grammatical trends, and client-specific styles; take ownership of proofreading and accuracy
Quickly learn technical and scientific terminology; research and stay current on industry, company, product, and technical developments relevant to clients’ businesses
Serve as the paid trade media expert and strategist for clients
Develop trade media recommendations and plans, execute placements upon approval, and measure performance
Negotiate trade media placements and manage ad submissions
Continuously identify new media partners that meet client needs
Qualification
Required
Bachelor's degree in communications, business, marketing, or a related field
7+ years of related work experience
Experience in B2B marketing
Strong presentation skills with the ability to deliver complex information clearly and concisely
Ability to think strategically and execute on plans
Preferred
Skilled in fostering cross-department collaboration to help achieve clients' strategic goals
Experience with PR management platforms such as Muck Rack and Business Wire
Ability to work in a fast-paced, quality- and results-focused environment while maintaining attention to detail and strategic foresight
Ability to work effectively across all departments and with department leaders
Growth mindset, strong critical thinking skills, and effective delegation abilities
Excellent organizational and time management skills
Company
SCORR Marketing
SCORR Marketing is a marketing and advertising company that provides marketing and communication services.
Funding
Current Stage
Growth StageLeadership Team
Recent News
2024-12-10
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