ByteDynamics ยท 1 week ago
Senior Campaign Developer
ByteDynamics is seeking a Senior ESP Migration & Automation Engineer to support the migration of enterprise-scale owned-channel programs from Adobe Campaign Classic to Zeta. This role focuses on campaign and journey parity during migration and evolves into a core automation and orchestration role responsible for expanding triggered messaging and enabling personalized customer experiences.
Computer Software
Responsibilities
Rebuild email, SMS, and push campaigns from ACC into Zeta
Translate complex ACC workflows into scalable Zeta journeys (not blind 1:1 migrations)
Support phased migration, parallel runs, and cutover execution
Ensure send eligibility, suppression, and governance rules are preserved
Partner with internal stakeholders on migration sequencing and readiness
Own Movable Ink implementation across migrated campaigns
Rebuild MI-enabled templates and validate parameter passing in Zeta
QA dynamic content logic, fallbacks, and rendering across clients
Troubleshoot MI-related issues during parallel runs and peak sends
Coordinate with Movable Ink support during migration and stabilization
Design and build new automated triggers and journeys, including:
Browse, cart, and price-drop
Back-in-stock and replenishment
Post-purchase and lifecycle journeys
Loyalty and Neighbor Club experiences
Optimize journey timing, channel selection, and frequency logic
Replace manual or ad-hoc sends with scalable automation where appropriate
Implement coordinated email, SMS, and push journeys
Build channel fallback and preference-based routing logic
Support consistent messaging across owned channels
Standardize templates, snippets, and journey patterns
Improve campaign build speed and reduce rework through reusable components
Support campaign QA, and peak time readiness
Train campaign managers on Zeta best practices and automation patterns
Qualification
Required
7+ years of enterprise ESP experience
Deep hands-on Adobe Campaign Classic experience: Workflow design and enrichment, Schema-driven campaign logic, SQL usage within ACC
Hands-on Zeta experience: Journey orchestration, Triggered and batch messaging, Identity and suppression handling
Hands-on experience implementing Movable Ink with enterprise ESPs
Experience migrating MI-enabled programs between ESPs
Strong understanding of dynamic content rules and fallback / error-handling strategies
Preferred
Experience supporting high-volume retail or loyalty programs
Multi-channel experience (Email, SMS, Push/App)
Familiarity with deliverability best practices and inbox monitoring
Strong documentation and enablement mindset
Strong HTML/CSS skills for email and channel templates
Working knowledge of tracking links, deep links, and dynamic content inputs
Company
ByteDynamics
ByteDynamics stands as your ally in advancement, dedicated to empowering your business through strategic innovation.
Funding
Current Stage
Early StageCompany data provided by crunchbase