Bud Cross Ford · 2 hours ago
Creative Marketing Director
Caldwell, TX
Full-time
Onsite
Entry, Mid Level
$40K/yr - $45K/yr
2+ years expBud Cross Ford is seeking a hands-on, highly creative Creative Marketing Director to lead content production and strengthen the dealership's digital presence. The role involves producing high-quality videos and graphics, managing social media channels, and maintaining brand consistency while providing creative freedom to leave a mark on the brand.
AutomotiveRetailTechnical Support
Responsibilities
Produce high-quality videos, graphics, and photos for social media, web, advertising, and in-store branding
Manage and grow all social channels (Facebook, Instagram, TikTok) through consistent, engaging content
Build and execute monthly content calendars with new ideas and themed campaigns
Shoot and edit content for vehicle highlights, events, promotions, and community involvement
Maintain brand consistency and elevate the dealership’s visual presence
Create event graphics, highlight reels, recap videos, and real-time social storytelling
Capture photos/videos for new and pre-owned inventory
Design and oversee in-store creative displays, seasonal themes, and showroom décor
Manage relationships with digital vendors and service providers
Assist with Google Ads, Meta Ads, and other digital ad campaigns
Maintain and update website content (banners, specials, graphics, inventory media)
Track content performance and adjust creative strategy for growth
Support events, giveaways, community partnerships, and dealership promotions
Qualification
Required
Proven experience in content creation, video editing, and digital media
Proficiency with Adobe Creative Cloud or similar creative tools
Experience managing and growing social media pages
2-4 years of creative, marketing, or media production experience
A creative powerhouse with strong skills in video editing, photography, and design
A proactive self-starter who works well independently and thrives on bringing ideas to life
Detail-oriented with high standards for quality and storytelling
Passionate about social media trends, short-form content, and visual branding
Comfortable managing multiple projects in a fast-paced environment
Strong communicator who can collaborate across departments
Preferred
Automotive or retail marketing experience
Knowledge of Google Ads, Meta Ads, or SEO
Skills with Canva, CapCut, or similar quick-turn tools
Benefits
Health, dental, and vision insurance
401(k)
Paid time off and holidays
A supportive, family-owned environment
Creative freedom and room to grow the brand
All necessary tools and equipment provided
Company
Bud Cross Ford
Bud Cross Ford is an automotive company that sells a wide range of Ford automobiles and provides repair and service.
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase