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Abbott · 7 hours ago

Assistant Brand Manager - Pediatric Marketing

Columbus, OH

Full-time

Onsite

Entry Level

$60K/yr - $120K/yr

1+ years exp

Abbott is a global healthcare leader that helps people live more fully at all stages of life. They are seeking an Assistant Brand Manager for Pediatric Marketing in their Nutrition Division, responsible for managing product innovation projects and implementing marketing tactics to accelerate Pediatric growth. The role involves overseeing agency management, budget control, and monitoring competitive trends.

BiotechnologyEmergency MedicineGeneticsHealth CareHealth DiagnosticsManufacturingMedicalMedical DeviceNutritionPharmaceutical

Responsibilities

Manage innovation projects including the creation of P&L & demand templates, representing commercial needs on project team and leading cross-functional team to execute in market

Develop and implement key consumer-facing marketing tactics including new product launch plans to execute across the Pediatric portfolio of products

Manage the medical, legal, and regulatory review process including claims and promotional materials management, creation and formal submission and approvals

Responsible for agency management and Integrated Agency Team process to ensure cohesive strategy across all Pediatric agency partners

Partner with finance & external partners to manage consumer marketing budget

Monitoring and reporting on competitive trends and market best practices

Opportunity to evaluate competitive products consumption trends and track Pediatric new product launch performance

Ad hoc projects to support Consumer marketing needs

Qualification

ECommerce marketingBusiness analyticsProject ManagementConsumer marketingCommunication skillsCollaboration skillsInitiative

Required

BS / BA in Marketing, Finance, Communications, Management, or Project Management

1-2 years in eCommerce/digital marketing for CPG or Healthcare brands desired

Ability to effectively manage complex projects with multiple stake holders

Initiative to identify opportunities and develop plans to drive business performance

Strong communication and collaboration skills

Business analytics and KPI tracking capabilities

Benefits

Career development with an international company where you can grow the career you dream of.

Employees can qualify for free medical coverage in our Health Investment Plan (HIP) PPO medical plan in the next calendar year.

An excellent retirement savings plan with a high employer contribution.

Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit - an affordable and convenient path to getting a bachelor’s degree.