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CIVCO Medical Solutions · 11 hours ago

Associate Product Manager

Coralville, IA

Full-time

Hybrid

New Grad, Entry Level

CIVCO Medical Solutions is dedicated to enhancing healthcare innovation, particularly in ultrasound-guided procedures. The Associate Product Manager will support product managers in market evaluations and oversee the product portfolio's development, working closely with various teams to ensure successful product launches and lifecycle management.

BiotechnologyHealth CareManufacturingMedical Device

Work & Life Balance

Responsibilities

Provide inputs and assistance to product roadmap creation and adaptations

Serve as internal voice-of-customer to drive projects through the product development process

Coordinate product line expansion evaluations and sustain product line updates to maximize product life

Oversee product lifecycle programs including customer notification process for new product announcements and EOL programs

Contribute approved content for Marketing Communications utilization in brochures, tradeshows, advertising and digital marketing efforts utilizing internal document control and review process

Manage release process globally to allow internal and OEM ordering

Participate in internal and external training activities for new product launches with material development and support to ensure correct product information sharing

Seek opportunities to expand supported product line(s) to attain new users, new use cases or performance expansion

Assist with pricing decisions and reinforcement of pricing strategy with stakeholders along with execution in price book tool

Analyze product sales metrics and profitability for executive level summaries

Understand key sourcing avenues, lead-time activities, and identify product cost-out opportunities

Study customer product usage & purchasing ability

Collaborate with sales channel managers to develop full understanding of sales drivers and trends

Provide internal & external product training to ensure adequate support of sales teams

Maintain sales playbook content for latest product pricing and messaging

Participate in lead-generation activities and trade shows

Deliver response materials used in RFI, RFP and/or tender opportunities

Perform market research and segmentation ensuring business cases and project ROI documentation is accurate and complete

Be the "go-to person” for cross-functional support, providing concise product definitions responsive to on-market customer needs and opportunities

Maintain up-to-date competitive intelligence to ensure timely responses to shifting market trends and customer needs

Review market surveillance analysis and identify product gaps necessary to fill customer requests

Maintain awareness of global and domestic clinical standards changes that may influence product decisions

Maintain relationships with product industry thought leaders and/or CIVCO KOLs

Collaborate with operations for estimated order points and product lead times

Actively participate in quality assurance (corrective action/preventative action) and customer service activities

Understand product availability across global geographies

Own Product Line Management content as it relates to licensing and regulatory documentation

Respond to risks that could threaten product performance or competitive advantage

Own compliance to internal and external standards, setting schedule for compliance to various standards (SOP, quality compliance, external standards requirements for products, etc.)

Qualification

Product management experienceMarket researchData analysisMicrosoft OfficeCommunication skillsMulti-taskingAI tools proficiencyUltrasoundAttention to detail

Required

Minimum education of Bachelor's degree. Degree in a variety of fields can be successful in this role: Marketing, Management, Business Administration, Finance, Engineering, or related field

Strong written and verbal communications skills

Ability to simplify complex topics when communicating

Ability to multi-task and balance competing priorities

High attention to detail and adherence to regulated processes common to medical device manufacturers

Ability to analyze data and draw conclusions

Proficiency with Microsoft Office

Willingness to learn and incorporate AI tools into daily work

Ability to meet vendor credentialing requirements for all healthcare systems (including COVID-19 vaccine, where required)

Willing, able, and committed to travel up to 20% of the time