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Gradial · 12 hours ago

Demand Generation Marketing Manager, Operations

Seattle, WA

Full-time

Onsite

Mid Level

$125K/yr - $150K/yr

3+ years exp

Gradial is a Seattle-based startup enabling digital experiences at the speed of thought. As the Demand Generation Marketing Manager, Ops, you will own HubSpot automation and manage data hygiene, reporting, and lifecycle campaigns to drive scalable growth and optimize marketing efforts.

Artificial Intelligence (AI)ContentContent MarketingEnterprise SoftwareSoftware

Responsibilities

Own HubSpot automation, workflows, and lifecycle management

Maintain clean, segmented data and lead routing across systems

Manage lead enrichment and prospecting via Lusha and LinkedIn Sales Navigator

Build and optimize nurture programs, newsletters, and landing pages that drive conversion

Write and test campaign and email copy aligned to buyer stages

Develop dashboards and reports to track funnel health and campaign performance

Partner with Sales on lead flow, scoring, and handoff alignment

Collaborate with the Field Demand Gen Manager to ensure attribution accuracy and data consistency

Test and iterate for continuous improvement and scalable growth

Qualification

HubSpot Marketing HubDemand generation experienceLead enrichment toolsCopywriting skillsFunnel reportingOrganizedAnalytical mindsetAI literacyDetail-oriented