LumaDent, Inc. ยท 2 weeks ago
Event Coordinator for Marketing
Reno, NV
Full-time
Onsite
New Grad, Entry Level
$18/hr - $21/hrLumaDent is seeking a dynamic and energetic Marketing Event Coordinator to lead the planning, execution, and management of high-impact marketing events. The role involves identifying strategic event opportunities, managing logistics, and promoting events through engaging digital content across multiple channels.
E-CommerceHealth CareManufacturingMedical Device
Responsibilities
Identify, evaluate, and recommend industry events, trade shows, conferences, and community meetings based on audience relevance, cost efficiency, and ROI potential; recommend participation or decline accordingly
Plan, organize, and execute marketing events end-to-end, including registration, logistics, staffing, travel, shipping, payments, approvals, booth assignments, signage, raffle coordination, and post-event follow-up
Serve as the primary point of contact for event organizers (schools, conferences, vendor fairs), managing forms, confirmations, required documentation, and timelines
Review, manage, and resolve event-related Helpdesk tickets to ensure accuracy, completeness, and timely follow-through
Develop and manage event budgets, timelines, and project plans to ensure seamless execution and profitability
Plan and execute multi-channel event promotion strategies, with a strong emphasis on video and photo-driven content for social media, email, and digital platforms, including pre-event, on-site, and post-event coverage
Create promotional assets including ad copy, landing page copy (WordPress/HTML), and social media content aligned with brand standards and event goals
Provide daily sales rep support by responding to inquiries via Quo, Gmail, and Odoo Discuss; assist with policy clarification, order handling, CRM expectations, and customer follow-ups as needed
Monitor Sales and ISA pipelines in Odoo to ensure leads are actively worked, CRM activity is compliant, and follow-up standards are met; flag gaps, stale opportunities, or missed follow-ups to RSMs
Support policy oversight and compliance across sales teams, including lead assignment, opportunity handling, order processes, measurement protocols, and event guidelines; document and escalate recurring issues to leadership
Assist with sales rep onboarding and offboarding, including system access, training coordination, SOP distribution, demo equipment provisioning, account deactivation, and lead or territory reassignment
Create, update, and maintain SOPs, workflows, templates, and checklists to support sales, events, and operational efficiency
Manage relationships with dental and hygiene schools by coordinating school events, responding to faculty and student organizers, tracking engagement, and maintaining long-term partnerships
Track and audit rep demo inventory on a quarterly basis, request updates or confirmations, and report discrepancies or missing items to leadership
Utilize marketing automation and analytics tools (e.g., Google Analytics, CRM reporting) to track event performance, engagement, and outcomes to inform future strategies
Qualification
Required
Proven experience planning and executing successful marketing events, trade shows, or similar project-driven initiatives in a creative manner
Strong understanding of digital marketing channels including social media marketing, content marketing, email marketing, SEO, and performance marketing
Demonstrated experience creating engaging video and visual content for social and digital platforms
Familiarity with advertising strategies across platforms such as Facebook Advertising and Google AdWords
Solid understanding of B2B marketing strategies and e-commerce platforms
Strong copywriting skills with the ability to craft persuasive, audience-specific messaging
Ability to manage budgets effectively, assess ROI, and maintain attention to detail under tight deadlines
Excellent organizational and interpersonal skills with the ability to coordinate multiple stakeholders and manage complex logistics independently
Benefits
Dental insurance
Paid time off
Vision insurance
Company
LumaDent, Inc.
Welcome to LumaDent, where innovation meets affordability since our establishment in 2009.
Founded in 2009
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase