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ProBio · 1 week ago

Regional Marketing Manager, East Coast

United States

Full-time

Remote

Mid, Senior Level

ProBio is a company that provides end-to-end CDMO services for drug discovery and commercialization. They are seeking a Regional Marketing Manager to enhance their sales pipeline and market presence, focusing on demand generation and regional execution aligned with global strategies.

BiopharmaBiotechnologyLife ScienceMedicalPharmaceutical

Responsibilities

Develop and execute comprehensive a regional marketing plan aligned with global campaigns, product launches, and strategic sales priorities

Drive demand generation through regional programs such as third-party trade shows, seminars, webinars, ABM and owned events

Build and execute an Account-Based Marketing (ABM) program for strategic accounts and segments, in close partnership with sales

Serve as a trusted partner to regional sales, aligning on go-to-market priorities and pipeline goals

Own regional marketing pipeline targets and ensure alignment with business objectives

Source and leverage critical metrics to advise and monitor field marketing performance and optimize strategies to maximize ROI

Qualification

Demand generationAccount-Based Marketing (ABM)Field marketingLife Sciences degreeStakeholder managementInfluence skillsCommunication

Required

Bachelor's degree in Life Sciences, Biotechnology, or a related discipline

Proven track record of driving measurable pipeline growth, either in partnership with sales or through direct experience in commercial roles, in life science related disciplines

Experience working in a global organization with regional responsibility

Expertise in at least one of the following: field marketing, ABM, event strategy and third-party networking

Data-driven mindset with the ability to translate marketing performance into demand generation and sales outcomes

Excellent communication, influence, and stakeholder management skills

Company

ProBio

ProBio is a global contract development and manufacturing (CDMO) organization, which aims to accelerate the manufacturing of life-changing drugs, discover novel therapeutic targets, and develop innovative therapeutic approaches to manufacture best-in-class DNA, RNA, and protein-based therapeutics.

Founded in 2002