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KPMG US · 2 weeks ago

Manager, Key Account Marketing, Private Equity

Washington, DC

Full-time

Onsite

Mid, Senior Level

6+ years exp

KPMG is a well-regarded firm providing audit, tax, and advisory services, and they are seeking a Manager for Key Account Marketing in Private Equity. The role involves developing marketing plans and strategies to drive client demand and enhance client experience, particularly within the Private Equity sector.

Financial Services

No H1B

Responsibilities

Develop marketing plans that prioritize account goals and drive client demand, focused on tailored and measurable account-based marketing and client experience initiatives such as client events, sponsorships, collateral, share forums, digital and social programs

Activate and deploy existing industry and functional marketing campaigns to client targets, sourcing existing content and customizing for specific client including existing national Private Equity (PE) marketing tactics, functional campaigns and other industry wide campaigns

Create and execute strategic relationship development strategies that align to the client journey, including the identification of white space opportunities and creation of necessary marketing assets to support

Manage data integrity and client contact activity for example campaign management, development of dashboards, tracking and reporting

Apply an understanding of the firm brand, solutions, corporate assets, industry trends and data driven insights to drive demonstrable growth for each assigned account

Use the firm's Strategic Account Management framework to define the account's growth plan and areas of focus as well as share and enable account-based marketing best practices across the account team, global, national and industry networks

Qualification

Account-based marketing strategyProject managementSalesforce experienceStrategic account managementTime management

Required

Minimum six years of recent experience in marketing, account management or relevant, preferably in a professional services environment; salesforce experience preferred

Bachelor's degree from an accredited college or university

Progressive and strategic account management experience on large global or complex accounts; preferably financial services accounts

Account-based marketing strategy experience, including the development and implementation of measurable strategies

Excellent project and time management as well as prioritization skills around multiple overlapping campaigns

Applicants must be authorized to work in the U.S. without the need for employment-based visa sponsorship now or in the future; KPMG LLP will not sponsor applicants for U.S. work visa status for this opportunity (no sponsorship is available for H-1B, L-1, TN, O-1, E-3, H-1B1, F-1, J-1, OPT, CPT or any other employment-based visa)