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Flexjet · 2 weeks ago

Programmatic Campaign Specialist

United States

Full-time

Remote

Mid Level

3+ years exp

Flexjet is seeking a highly skilled Programmatic Campaign Specialist to join their marketing team. This role will manage programmatic performance end-to-end, focusing on campaign management, optimization, and audience targeting to achieve clear performance goals.

AerospaceAir TransportationTransportationTravel

Growth Opportunities

Responsibilities

Set up, launch, and manage programmatic campaigns across multiple platforms

Ensure accurate trafficking of ads and proper implementation of creative assets

Monitor campaign performance and provide insights to improve efficiency and ROI

Analyze ad placement performance and recommend strategies for improvement

Own day-to-day trading and optimization across DV360/TTD to hit CPA / ROAS / qualified-lead goals

Utilize 1st, 2nd, and 3rd party data for precise audience targeting

Develop and manage audience segments to maximize campaign effectiveness

Work with tools such as DV360, CM360, The Trade Desk, Lotame, and other DSPs

Stay updated on emerging technologies and best practices in programmatic advertising

Partner with internal teams and external vendors to ensure seamless campaign execution

Communicate performance insights and recommendations to stakeholders

Qualification

Programmatic advertisingDV360Audience targetingCM360Trade DeskLotameCampaign optimizationAnalytical skillsCTV experiencePrivacy understandingOrganizational skillsCommunication skills