Risepoint ยท 11 hours ago
Director, Design
Risepoint is an education technology company that provides world-class support and trusted expertise to more than 100 universities and colleges. The Design Director will provide strategic and hands-on leadership to an internal team of seven designers, guiding creative development across performance, brand, campaign, and partner-facing initiatives.
EducationHigher EducationUniversities
Responsibilities
Provide ongoing review and strategic feedback on design deliverables across all stages of the marketing funnel
Lead structured design critiques, offering clear, actionable guidance and mentorship to elevate creative quality and encourage craft growth
Concept, direct, and when needed develop high-impact design systems and campaign creative that can flex across channels and formats
Ensure all creative outputs are aligned with partner brand platforms, adhere to visual identity standards, and reflect differentiated, audience-first positioning
Provide hands-on design support on key initiatives and high-visibility deliverables as needed
Set and uphold clear quality standards for the design team, ensuring consistency, usability, and accessibility across all touchpoints
Partner with strategy, content, and performance teams to continuously refine creative based on insights, testing, and performance data
Champion innovative tools and methodologies (including AI-enabled workflows) that expand creative possibilities and improve speed to market
Collaborate closely with the Senior Director of Brand Strategy to translate brand positioning, messaging frameworks, and partner objectives into compelling, cohesive visual storytelling
Partner with the Digital Experience (DX) team to ensure designs are optimized for performance across digital platforms, incorporating UX best practices and considerations for SEO/AEO
Work in lockstep with the Senior Director of Creative Operations and Project Managers to align on resourcing, capacity planning, and prioritization so projects are staffed appropriately and delivered on time
Establish and maintain transparent, efficient workflows between Brand, Content, Media, and broader Marketing stakeholders to streamline collaboration and reduce friction
Collaborate with performance marketing and analytics teams to interpret insights and testing results, using data to inform creative iterations and future concepts
Represent the design function in cross-functional planning forums, helping to shape briefs, timelines, and go-to-market plans so creative is integrated early and effectively
Provide day-to-day leadership, mentorship, and coaching for the design team; help resolve creative roadblocks and address individual skill gaps
Foster a culture of accountability, collaboration, and clear, respectful communication within the team and with cross-functional partners
Create intentional space for shared learning, constructive feedback, and continuous improvement in both craft and process
Proactively surface team needs, risks, and resourcing issues to the VP of Brand & Creative and the Sr. Director of Creative Operations, along with recommended solutions or trade-offs
Champion an inclusive, supportive environment where designers feel empowered to bring forward ideas, experiment, and take smart creative risks
Support hiring, onboarding, and performance management activities to build and retain a high-performing design team
Bring a solutions-oriented mindset to complex creative challenges, balancing speed, quality, and strategic alignment to business goals
Keep the team focused on delivering work that is brand-consistent, conversion-minded, and grounded in audience insights
Identify process improvements and opportunities to streamline creative workflows, reducing friction and increasing throughput
Use performance data, testing results, and stakeholder feedback to diagnose issues and inform iterative creative refinements
Anticipate potential risks or blockers and propose clear options and trade-offs to keep initiatives moving forward
Perform in accordance with Risepoint Policies
Perform other duties as assigned
Qualification
Required
Bachelor's Degree in Graphic Design, Art & Design, or a related creative field
5+ years in Demonstrated professional experience in graphic and/or digital design, ideally within an integrated marketing department
5+ years of Team/Individual Management
Creative direction and design leadership for in-house teams (coaching, feedback, and quality oversight)
Deep understanding of design fundamentals, brand systems, and scalable design frameworks
Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign); familiarity with Figma and motion tools (e.g., After Effects)
Familiarity with AI-powered design and content tools (e.g., Adobe Firefly, Midjourney, ChatGPT) to expand creative variety and increase efficiency
Ability to translate business and marketing objectives into clear creative strategies and briefs
Strong cross-functional collaboration skills with brand, content, media, and performance teams to align creative with campaign and audience goals
Strong organization skills, attention to detail, and ability to uphold high standards across a large volume of work
Proficient in Microsoft 365 (PowerPoint, Word, Excel), SharePoint, and Teams
Design operations and workflow management; familiarity with Workfront or similar project management platforms
Advanced prioritization, task, and time management skills; ability to juggle competing priorities in a fast-paced environment
Strong verbal and written communication skills, including ability to present and defend creative work to senior stakeholders
Strong analytical and problem-solving skills, including ability to interpret performance data to refine creative decisions
Demonstrated agility, curiosity, and openness to innovation; proactive in identifying opportunities to improve process and output
Company
Risepoint
Risepoint partners with universities to create online degree programs and offers recruitment marketing and admissions services.
Funding
Current Stage
Late StageRecent News
2025-12-02
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