BoF Careers · 4 weeks ago
Ralph Lauren Brand Merchandising Lead, Bedding & Bath, RL Home
New York, NY
Contract
Onsite
Senior Level, Lead/Staff
10+ years expRalph Lauren Corporation is a global leader in the design, marketing, and distribution of premium lifestyle products. The Brand Merchandising Lead will drive Ralph Lauren's global Home Textiles business, focusing on bedding, bath, and decorative accessories while providing strategic leadership and managing cross-functional partnerships.
Marketing & Advertising
Responsibilities
Partner with Head of Merchandising to develop and execute global textile category strategies aligned with RL's brand vision and financial targets
Lead end-to-end seasonal line planning and SKU strategies across regions, ensuring optimal assortment architecture and business performance
Drive category profitability through strategic pricing and margin optimization
Lead Seasonal OK to BUY process and partnering on financial target setting across regions
Direct competitive analysis and market intelligence to inform strategic decisions
Conduct comprehensive business performance reviews analyzing KPIs across owned and licensed businesses
Partner with Marketing and Creative Services on market campaigns and presentations
Build and lead high-performing global merchandising teams while fostering innovation
Oversee textile licensing partnerships, including growth strategy, contract negotiations, and compliance
Drive licensee performance through business reviews and relationship management
Review financial projections and sales strategies for licensed businesses
Qualification
Required
10+ years of Merchandising experience in Home Textiles
Proven track record in category strategy and business growth
Experience managing licensed businesses and partner relationships
Advanced retail mathematics and financial analysis skills
Deep knowledge of product lifecycle management
Strong strategic thinking and stakeholder management capabilities
Exceptional presentation and communication skill
Company
BoF Careers
BoF Careers connects professionals in fashion, beauty and luxury to The Business of Fashion's global marketplace of over 2,000 opportunities.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase